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Hydro is a Fortune 500 energy and aluminium supplier operating in ...

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"Th<strong>is</strong> publication <strong>is</strong> another step towards embedd<strong>in</strong>g the concept<br />

of social responsibility <strong>in</strong> our culture <strong>and</strong> bus<strong>in</strong>ess practices."<br />

ment. The next chapter presents a Framework<br />

for Implement<strong>in</strong>g CSR, <strong>in</strong>clud<strong>in</strong>g approaches<br />

to mapp<strong>in</strong>g social <strong>is</strong>sues <strong>and</strong> <strong>in</strong>tegrat<strong>in</strong>g these<br />

<strong>in</strong>to strategy <strong>and</strong> management systems. With<br />

an overview of <strong>is</strong>sues <strong>and</strong> a strategy at h<strong>and</strong>,<br />

you will be better prepared to develop the application<br />

of CSR <strong>in</strong> your bus<strong>in</strong>ess plann<strong>in</strong>g <strong>and</strong><br />

report<strong>in</strong>g. Th<strong>is</strong> <strong>is</strong> briefly covered <strong>in</strong> the chapter<br />

CSR <strong>in</strong> Strategy, Bus<strong>in</strong>ess Plann<strong>in</strong>g <strong>and</strong><br />

Report<strong>in</strong>g. Organizations <strong>and</strong> publications that<br />

can provide further <strong>in</strong>formation <strong>and</strong> <strong>in</strong>spiration<br />

are l<strong>is</strong>ted under Resources at the end.<br />

The dilemmas presented are relevant to<br />

<strong>Hydro</strong>’s bus<strong>in</strong>ess. These are meant to be a bas<strong>is</strong><br />

for d<strong>is</strong>cussion, <strong>and</strong> you will not f<strong>in</strong>d the “correct<br />

answer” on any page <strong>in</strong> th<strong>is</strong> publication. These<br />

are real dilemmas where only well <strong>in</strong>formed,<br />

on the spot dec<strong>is</strong>ion-mak<strong>in</strong>g will work.<br />

<strong>Hydro</strong>’s directives are <strong>in</strong>terrelated <strong>and</strong> should<br />

be seen as a whole. Especially the People<br />

Policy, Health, Safety, Security <strong>and</strong> Environment<br />

Policy, <strong>and</strong> the Code of Conduct should be kept<br />

<strong>in</strong> m<strong>in</strong>d when work<strong>in</strong>g on CSR <strong>is</strong>sues.<br />

Hopefully, th<strong>is</strong> publication will help you develop<br />

<strong>and</strong> improve CSR practice <strong>and</strong> bus<strong>in</strong>ess<br />

management, <strong>in</strong> accordance with our shared<br />

values – The <strong>Hydro</strong> Way. The experience you<br />

<strong>and</strong> your colleagues ga<strong>in</strong> through translat<strong>in</strong>g<br />

these pr<strong>in</strong>ciples <strong>in</strong>to practice will form the foundation<br />

for embedd<strong>in</strong>g CSR <strong>in</strong> our culture <strong>and</strong><br />

bus<strong>in</strong>ess practices.<br />

7

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