Survey of the American Consumer - GfK MRI

Page 9
HEALTH AND BEAUTY AIDS
SANITARY NAPKINS
(Women)
046
You Personally:
Used in Number/
last 6 last 30
months days
You Personally:
PERFUME AND
Used in Times/
COLOGNE
last 6 last 7
FOR WOMEN months days
049
You Personally:
AFTERSHAVE LOTION
Used in Times/
& COLOGNE
last 6 last 7
FOR MEN months days
050
TOTAL: ................ 00
TYPES:
Deodorant ............. 01
Non-deodorant .......... 02
KINDS:
Regular (non-winged). .... 03
With Wings ............. 04
BRANDS:
Always Infinity. .......... 05
Always Maximum Protection 06
Always Overnight Maxi. ... 07
Always Regular Maxi ..... 08
Always Ultra Thin ........ 09
Other Always ........... 10
Kotex Maxi ............. 11
Kotex Overnight Pads. .... 12
Kotex Ultra Thin ......... 13
U by Kotex ............. 14
Other Kotex ............ 15
Stayfree Maxi Regular .... 16
Stayfree Maxi Super ..... 17
Stayfree Ultra Thin ....... 18
Other Stayfree .......... 19
Store’s Own Brand ....... 20
999
OTHER (Write In)
PANTILINERS
(Women)
048
You Personally:
Used in Number/
last 6 last 30
months days
TOTAL: ................ 00
TYPES:
Deodorant ............. 01
Non-deodorant .......... 02
Odor Absorbing ......... 03
KINDS:
Regular. ............... 04
Long/Extra Coverage ..... 05
Thong ................. 06
BRANDS:
Always Regular ......... 07
Always Long ........... 08
Always Maximum
Protection ........... 09
Other Always ........... 10
Carefree Original ........ 11
Carefree Body Shape. .... 12
Other Carefree .......... 13
Kotex Lightdays Regular .. 14
Kotex Lightdays Long ..... 15
Other Kotex Lightdays .... 16
Tena .................. 17
U by Kotex ............. 18
Store’s Own Brand ....... 19
999
OTHER (Write In)
IN-HOME
You Personally:
PREGNANCY TEST/ Used in Times/
OVULATION TEST last 12 last 12
(Women) months months
047
TOTAL: ................ 00
TYPES:
Pregnancy Test. ......... 01
Ovulation Test/Predictor ... 02
BRANDS:
Clearblue Easy. ......... 03
e.p.t. .................. 04
First Response .......... 05
Store’s Own Brand ....... 06
999
OTHER (Write In)
TOTAL: ................ 00
TYPES:
Cologne ............... 01
Perfume ............... 02
After Bath Splash ........ 03
Body Spray. ............ 04
BRANDS:
Amarige ............... 05
Anais Anais ............ 06
Armani Code ........... 07
Avon .................. 08
Baby Phat. ............. 09
Bath & Body Works ...... 10
Beautiful ............... 11
Beckham Intimately ...... 12
Beyond Paradise ........ 13
Body Fantasies. ......... 14
Cashmere Mist .......... 15
Celine Dion. ............ 16
Chance ............... 17
Chanel No. 5. ........... 18
Other Chanel ........... 19
Chantilly ............... 20
Charlie ................ 21
cK One ................ 22
Coco Mademoiselle ...... 23
Cool Water Woman ...... 24
Curious. ............... 25
Curve ................. 26
Dolce & Gabbana. ....... 27
Escada ................ 28
Escape ................ 29
Eternity. ............... 30
Euphoria. .............. 31
Glow By J.Lo ........... 32
Green Tea. ............. 33
Gucci ................. 34
Happy. ................ 35
J’adore ................ 36
Jean Naté. ............. 37
Jovan Musk ............ 38
Jovan White Musk ....... 39
Juicy Couture ........... 40
L’Air du Temps .......... 41
Liz. ................... 42
Lovely Sarah Jessica Parker 43
Lucky You .............. 44
Magnifique ............. 45
Marc Jacobs. ........... 46
Mary Kay .............. 47
Miracle ................ 48
Notorious .............. 49
Obsession ............. 50
Opium. ................ 51
Oscar de la Renta ....... 52
Passion. ............... 53
Pleasures .............. 54
Poison ................ 55
Polo Sport for Women .... 56
Prada ................. 57
Ralph ................. 58
Red Door .............. 59
Romance .............. 60
Sensuous .............. 61
Shalimar ............... 62
Shania ................ 63
Tresor ................. 64
Vanilla Fields ........... 65
Vera Wang ............. 66
Very Irresistable ......... 67
Victoria’s Secret ......... 68
White Diamonds ......... 69
White Linen ............ 70
Wind Song ............. 71
999
OTHER (Write In)
TOTAL: ................ 00
TYPES:
After Shave. ............ 01
Cologne ............... 02
BRANDS:
Acqua di Gio. ........... M 03
Afta. .................. M 04
Aqua Velva Ice Blue ...... M 05
Aqua Velva Ice Sport ..... M 06
Aqua Velva Musk ........ M 07
Armani Code ........... M 08
Avon .................. 09
Beckham Instinct ........ 10
BOD .................. 11
British Sterling .......... 12
Brut. .................. 13
Chrome ............... 14
cK One ................ 15
Cool Water ............. 16
Curve ................. 17
Diesel Fuel For Life ...... 18
Dolce & Gabbana. ....... 19
Drakkar Noir ............ 20
English Leather ......... 21
Escape For Men. ........ 22
Eternity For Men. ........ 23
Euphoria. .............. 24
Gillette ................ 25
Grey Flannel. ........... 26
Hugo Boss ............. 27
Joop! ................. 28
Jovan Musk ............ 29
Kenneth Cole Black ...... 30
Kenneth Cole Reaction ... 31
L’Homme .............. 32
McGraw ............... 33
Nautica Voyage. ......... 34
Nivea for Men ........... 35
Obsession For Men ...... 36
Old Spice .............. 37
Pierre Cardin ........... 38
Polo Black. ............. 39
Polo Sport ............. 40
Other Polo ............. 41
Preferred Stock ......... 42
Sean John ............. 43
Skin Bracer. ............ 44
Stetson ................ 45
Stetson Fresh ........... 46
Tommy (Hilfiger) ......... 47
Usher VIP .............. 48
999
OTHER (Write In)
TOTAL PERFUME
AND COLOGNE
EXPENDITURES
Amount you personally
spent on perfume
& cologne,
last 12 months:
As a gift: For Men For Women
051-0 052-0
$ 1-$49 .......... 1 1
$ 50-$99 .......... 2 2
$100-$249 ......... 3 3
$250 or more ...... 4 4
For yourself: For Men For Women
$ 1-$49 .......... 5 5
$ 50-$99 .......... 6 6
$100-$249 ......... 7 7
$250 or more ...... 8 8
Write in number bought,
last 12 months: For Men For Women
14K
14L
As a gift. ........... 01 01
For yourself.......... 02 02