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Survey of the American Consumer - GfK MRI

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FINANCIAL Page 38<br />

BANKING &<br />

FINANCIAL<br />

SERVICES<br />

You Personally or Jointly:<br />

Acquired<br />

last 12<br />

Have months<br />

Bank Accounts/Services: 481<br />

Savings Account ......................... 01<br />

Certificate <strong>of</strong> Deposit (CD) ................. 02<br />

Interest Checking Account ................. 03<br />

Non-Interest Checking Account. ............. 04<br />

Money Market Account .................... 05<br />

Overdraft Protection ...................... 06<br />

O<strong>the</strong>r Banking Services ................... 07<br />

Business Checking Account ................ 08<br />

O<strong>the</strong>r Small Business Banking Services. ...... 09<br />

1 2<br />

Banks or Financial Institutions you personally used, last 12 months:<br />

664-0<br />

Bank <strong>of</strong> America ......................... 1<br />

BB&T (Branch Banking & Trust) ............. 2<br />

Capital One ............................. 3<br />

Chase/Washington Mutual (WaMu). .......... 4<br />

Citibank ................................ 5<br />

Citizens ................................ 6<br />

Fifth Third Bank .......................... 7<br />

HSBC ................................. 8<br />

ING Direct .............................. 9<br />

PNC/National City ........................ 0<br />

Regions Bank ...........................<br />

Sun Trust ...............................<br />

X<br />

Y<br />

64J-0<br />

TD Bank ............................... 1<br />

U.S. Bank. .............................. 2<br />

Wells Fargo/ Wachovia .................... 3<br />

O<strong>the</strong>r National Bank ...................... 4<br />

Local/Community Bank .................... 5<br />

Credit Union ............................ 6<br />

Mutual Funds Co. ........................ 7<br />

Internet Bank. ........................... 8<br />

Banking methods you personally used, last 12 months:<br />

482-0<br />

Bank in person .......................... 1<br />

ATM/Cash Machine ....................... 2<br />

Bank by Mail ............................ 3<br />

Direct Deposit (payroll check) ............... 4<br />

Bank by Phone .......................... 5<br />

Banking Online/Internet. ................... 6<br />

Banking on Mobile Device. ................. 7<br />

Paperless Statements ..................... 8<br />

In <strong>the</strong> last 6 months have you done any <strong>of</strong> <strong>the</strong> following?<br />

Wired or sent money with: 61B-0<br />

MoneyGram ......................... 1<br />

Western Union ....................... 2<br />

PayPal .............................. 3<br />

Bank Wire Transfer .................... 4<br />

U.S. Postal Service .................... 5<br />

Overnight Courier ..................... 6<br />

Ano<strong>the</strong>r Way ......................... 7<br />

Purchased a money order .................. 8<br />

Used a check cashing service. .............. 9<br />

Which, if any, <strong>of</strong> <strong>the</strong> following do you consider very<br />

important when choosing a bank or financial institution?<br />

63R-0<br />

Customer Service ........................ 1<br />

Financial Stability <strong>of</strong> Company .............. 2<br />

Friend’s/Relative’s Recommendation ......... 3<br />

Interest Rates ........................... 4<br />

Location <strong>of</strong> Branch ....................... 5<br />

Reputation <strong>of</strong> Company. ................... 6<br />

Reward Programs ........................ 7<br />

Size <strong>of</strong> Company ......................... 8<br />

Years in Business ........................ 9<br />

O<strong>the</strong>r .................................. 0<br />

Did you choose to change from one bank to ano<strong>the</strong>r in <strong>the</strong> last 12<br />

months? Yes X<br />

INVESTMENT<br />

ACTIVITY<br />

Have you used any <strong>of</strong> <strong>the</strong> following for<br />

financial services or advice in <strong>the</strong> last<br />

12 months?<br />

492-0<br />

Stock Rating Service. ............................. 1<br />

Financial Planner/Certified Financial Planner (CFP). ....... 2<br />

Personal Money Manager .......................... 3<br />

Financial Advisor/Broker ............................ 4<br />

Newspaper/Magazine .............................. 5<br />

TV or Radio show ................................. 6<br />

Internet site ..................................... 7<br />

Friends/Family ................................... 8<br />

O<strong>the</strong>r Source .................................... 9<br />

If you contacted a brokerage firm in <strong>the</strong> last 12 months, what was <strong>the</strong><br />

reason for <strong>the</strong> contact?<br />

Discount Full Service Online<br />

Brokerage Brokerage Brokerage<br />

493 Firm Firm Firm<br />

Advice or Price Quotes . . . . . . . . . . . . . . . 01<br />

Purchased or Sold Bonds ............. 02<br />

Purchased or Sold Stocks ............. 03<br />

Purchased or Sold Mutual Funds ....... 04<br />

1 2 3<br />

Brokerage Firms or o<strong>the</strong>r financial institutions, used in last 12 months:<br />

494-0<br />

Banc <strong>of</strong> America Investment Services. ........ 1<br />

Charles Schwab ......................... 2<br />

Chase Investment Services. ................ 3<br />

Edward Jones ........................... 4<br />

E*Trade ................................ 5<br />

Fidelity. ................................ 6<br />

Merrill Lynch ............................ 7<br />

Morgan Stanley Smith Barney. .............. 8<br />

Raymond James . . . . . . . . . . . . . . . . . . . . . . . . . . 9<br />

495-0<br />

Scottrade. .............................. 1<br />

ShareBuilder/ING Direct ................... 2<br />

TD Ameritrade. .......................... 3<br />

TIAA-CREF ............................. 4<br />

T. Rowe Price ........................... 5<br />

UBS. .................................. 6<br />

USAA. ................................. 7<br />

Van Kampen ............................ 8<br />

Vanguard ............................... 9<br />

Wells Fargo Advisors/Wachovia Securities ..... 0<br />

64T-0<br />

O<strong>the</strong>r full service firm ..................... 1<br />

O<strong>the</strong>r discount brokerage firm. .............. 2<br />

O<strong>the</strong>r online brokerage firm. ................ 3<br />

O<strong>the</strong>r bank. ............................. 4<br />

O<strong>the</strong>r .................................. 5<br />

Investment transactions (stocks, bonds, mutual funds) executed<br />

in <strong>the</strong> past 12 months: (Please count each buy and sell separately.)<br />

216-0<br />

None. .......... 1 3-9 ........... 3 20-49 ......... 5<br />

1-2 ............ 2 10-19 ......... 4 50+. .......... 6<br />

MUTUAL FUNDS<br />

Do you invest in a mutual fund managed<br />

by any <strong>of</strong> <strong>the</strong>se mutual fund families/companies?<br />

Own<br />

Acquired or<br />

added to<br />

in last<br />

12 months<br />

1 700 2<br />

<strong>American</strong> Century ........................ 01<br />

<strong>American</strong> Funds ......................... 02<br />

Charles Schwab/Schwab .................. 03<br />

Dreyfus ................................ 04<br />

DWS Investments ........................ 05<br />

Fidelity Investments. ...................... 06<br />

Franklin Templeton ....................... 07<br />

The Hartford ............................ 08<br />

ING ................................... 09<br />

Invesco Aim/AIM . . . . . . . . . . . . . . . . . . . . . . . . . . 10<br />

Janus. ................................. 11<br />

Lord Abbett ............................. 12<br />

Merrill Lynch ............................ 13<br />

Morgan Stanley Smith Barney. .............. 14<br />

Oppenheimer. ........................... 15<br />

Prudential JennisonDryden ................. 16<br />

Putnam ................................ 17<br />

SSgA (State Street Global Advisors). ......... 18<br />

TIAA-CREF ............................. 19<br />

T. Rowe Price ........................... 20<br />

UBS. .................................. 21<br />

USAA. ................................. 22<br />

Vanguard Group ......................... 23<br />

O<strong>the</strong>r .................................. 24

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