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$15.00 a week to play baseball in a North Carolina league. Many other college<br />

athletes were using assumed names and received remuneration but sadly, Thorpe,<br />

unaware of the complication and out of naivety, registered in his own name. He<br />

was forced to return his medals and the trophies.<br />

During the Olympic Congresses of 1913 and 1921 the debate on the definition<br />

of an amateur continued. In 1925 the clear enunciation was that "an amateur is<br />

the one who devotes himself to sport for sport's sake without receiving directly his<br />

means of existence." A caveat stated that no athlete was to receive "broken-time"<br />

payments. Reverend Laffan of England said that this would be a blow for poor<br />

people.<br />

The issue of amateurism and athletes' motivation continued during 1928. The<br />

American definition included massive subsidisation of college athletes and the<br />

European definition incorporated "broken-time" payments. However, the British<br />

establishment, representative of an upper-middle and affluent class, rejected both<br />

the American and European versions.<br />

The Coubertin version of amateurism was a concept of eighteenth century<br />

England when English aristocracy played with each other. However, it became<br />

outmoded as national pride motivated many countries to support their top<br />

athletes.<br />

The iron-fisted control of the Games during the presidency of Avery Brundage<br />

(1952-1972) made it virtually impossible to modify the IOC Amateur Code.<br />

After his departure Lord Killanin, the new IOC president, did liberalise the code<br />

but with the line of demarcation between an amateur and a professional<br />

becoming virtually non-existent the present Olympic Charter makes no mention<br />

of amateurism.<br />

Since 1988 there has been a massive integration of professional sport into<br />

the Olympic Games. Today no sport on the Olympic Programme excludes<br />

professionals, with the exception of boxing. This does not mean that Olympic<br />

boxers do not receive remuneration. Professional boxing, as we know it today,<br />

is made up of a plethora of organisations. At the last count there were 14 international<br />

bodies awarding world championship titles. Hopefully this will change.<br />

Commercialism and Television<br />

Both commercialism and television are important components of the Modern<br />

Games. As the Games grew in popularity it was inevitable that the international<br />

social and economic forces of the day would permeate into the Olympic Games.<br />

The popularity of the Games necessitated making the Games more grandiose.<br />

By the end of the Second World War, and with the addition of competitors from<br />

the former Soviet Union for the first time, the stage was set for the Olympics to<br />

become an international spectacle of unprecedented visibility and importance.<br />

The United States and the former Soviet Union emerged from the Second<br />

World War as the world's two great imperial powers; and each was caught up in<br />

a drive to expand its markets and its political philosophies. Sporting success gave<br />

75

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