in English - Handicap International

Strategy Usefulness How to do it Practical advice
Organizing
For defining, expanding
and strengthening the
internal structure of the
core group or coalition.
• For organizing and incorporating
the affected
population into the
advocacy process.
Specify the group promoting the campaign.
• Define communications and decision-making
mechanisms.
• Define mechanisms for managing economic
resources.
• Meet with groups, organizations or sectors with
similar interests, explaining the advocacy proposal
to them.
• Survey the group to determine time availability,
and the availability of human, material and
financial resources.
• Create work committees.
• Define monitoring and evaluation mechanisms.
• Generate effective mechanisms for communicating
with the affected population.
• Generate concrete mechanisms for insuring
the participation of the affected population.
Use creativity in communicating
your position
to groups interested in
supporting the proposal.
• Seek out ways for the
affected population to
participate and contribute
it’s own strengths.
Strategy Usefulness How to do it Practical advice
Education and
sensitivity-raising
• For generating
and sharing information.
• For raising awareness.
• Identify individuals, groups
and/or sectors (target audiences)
who need sensitivity-raising.
• Propose education and
sensitivity-raising objectives and
goals.
• Develop general arguments
and positions.
• Define methods, modalities
and methodologies.
• Organize activities.
• Conduct evaluations.
• Follow up.
Prioritize the target audience or audiences
you want to reach.
• Be aware of time and resources.
• Rely upon personnel with adequate capabilities.
• Efforts aimed at increasing awareness or
educating should generate social pressure
that specifically influences decision-making
about the proposal, rather than in a general
manner.
• Be creative and find effective and inexpensive
work methods.
• Request support from people and institutions
with similar interests and outlooks.
81