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Dell Intel Global Agreement Style Guide - Tradedoubler

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<strong>Dell</strong>-<strong>Intel</strong> Run-The-Business JMP <strong>Global</strong> <strong>Agreement</strong> FY2011<br />

DIRECT MAIL THREE-FOLD BROCHURE<br />

INSIDE Far Left Panel<br />

(Note: INSIDE Folding Flap + INSIDE Far Left<br />

Panel = 1 Viewing Plane<br />

INSIDE Center Panel<br />

INSIDE Far Right Panel<br />

<strong>Intel</strong> Locked Logo<br />

• Must be placed within 2.5 in. width<br />

(5.08 cm .) x 3 in. height (7.62 cm .) of<br />

the upper or lower right-hand<br />

corner of viewing plane<br />

• <strong>Intel</strong> logo must never be adjacent to<br />

the <strong>Dell</strong> lo go<br />

• For ads larger than 35 sq. in. (226 sq.<br />

cm .), use 1.25 in. (3.18 cm .)-wide<br />

Locked Logo.<br />

• For ads equal to or smaller than 35<br />

sq. in. (226 sq. cm .), use 0.88 in.<br />

(2.24 cm .)-wide Locked Logo.<br />

<strong>Intel</strong> Brand Text Mention<br />

• <strong>Intel</strong> Brand text mention required on<br />

<strong>Intel</strong> viewing planes (50 % to tal<br />

vie wing plane s).<br />

• <strong>Intel</strong> text mention/ must be for<br />

Premium <strong>Intel</strong> Brand.<br />

• <strong>Intel</strong> processor brand must be in<br />

first positio n in all re le vant c o nfig<br />

lists<br />

<strong>Intel</strong> Trademark Acknowledgment<br />

• Legal font size must be equivalent<br />

to that of <strong>Dell</strong> birdseed or 6 point,<br />

whichever is greater.<br />

Reference Slide 7<br />

Note: 32 DM Confidential Three Fold Brochure has a total of five (5) eligible viewing planes<br />

<strong>Global</strong> Marketing<br />

INSIDE Unfolded = 1 Viewing Plane

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