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19<br />

incorporated into a collection of tools for the development process; and similarly the<br />

efficiency and effectiveness of Web sites cannot be determined the same way as<br />

traditional applications. Through their research, Howcroft & Carroll (2000) argue that<br />

while there have been numerous attempts at a Web development methodology, they are<br />

nothing more than best practices as to how a Web site should look and feel. A review of<br />

the literature reveals that some proposed methodologies for developing Web-based<br />

applications can prove to be useful models to abide by during development.<br />

One such methodology is the Intranet Design methodology which is focused on<br />

the development of an intranet application (Lee cited in Standing, 2002). This<br />

methodology consists of multiple stages which, similar to other methodologies, begin<br />

with a feasibility study. The following four stages are focused on design issues while the<br />

final two stages cover implementation and testing (Standing, 2002). Standing (2002)<br />

points out that the primary features of this methodology are the meta-information<br />

structure, a method to organize information in abstract nodes with their links, and the<br />

information structure, which defines the local structure of these nodes using a variety of<br />

attributes.<br />

Building on traditional application methodologies Howcroft & Carroll (2000)<br />

developed their own methodology for developing Web-based applications. Their model<br />

contains four phases which can be further divided into steps as seen in Table 1.<br />

Table 1 - Howcroft & Carroll Methodology (Howcroft & Carroll, 2000)<br />

Analysis<br />

Phase Description Step Description<br />

This phase<br />

focuses around<br />

the development<br />

of a Web strategy<br />

as well as the<br />

analysis of how<br />

this strategy may<br />

be achieved.<br />

Development of a<br />

Web Strategy<br />

Defining Objectives<br />

Creation of a Strategic Planning Document which<br />

identifies the following (Robson cited in Howcroft &<br />

Carroll, 2000):<br />

• Where the organization wishes to be<br />

• Where the organization is currently<br />

• Implementation plan of how to get from the current<br />

position to the desired one<br />

Creation of the Objectives Document which outlines the<br />

objectives of the site.

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