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City of Methuen Master Plan

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Implementation <strong>Plan</strong><br />

Strategy #<br />

Strategy<br />

Description<br />

Priority<br />

(1–3)<br />

Time<br />

Table<br />

Responsibility<br />

LU-5: Identify opportunities for additional economic development growth.<br />

LU-5.1: Explore areas such as Lindbergh Ave, Merrimack Street and Broadway<br />

with an eye for economic development. Develop site-specific goals for economic<br />

development/ maximization <strong>of</strong> industrially zoned land, downtown development, and<br />

commercial corridor redevelopment.<br />

• Implement via<br />

site plan review<br />

2 2009-<br />

2010<br />

Goal LU-6: Manage land uses in a manner that will incrementally improve transportation flow.<br />

LU-6.1: Include vehicle trip generation reducing requirements in commercial and<br />

industrial zoning, e.g., require new commercial and industrial development to<br />

include bicycle racks and lockers and showers for bicycle users, in concert with the<br />

Merrimack Valley Transportation Management Association (TMA).<br />

LU-6.2: Require employers to provide priority parking (most favorably located) for<br />

car and van pools. Encourage new commercial and industrial development to<br />

provide low interest loans for employees to purchase vans for carpooling. Require<br />

new commercial and industrial development to pay for <strong>of</strong>f-site traffic safety and<br />

flow improvements if new traffic they will generate is expected to lower the level<strong>of</strong>-service<br />

on adjacent roadways or otherwise adversely impact the transportation<br />

network.<br />

• Implement via<br />

site plan review<br />

2 2009-<br />

2010<br />

same as strategy 2 Ongoing<br />

Goal LU-7: Reduce the unfavorable aspects and impacts <strong>of</strong> strip commercial development.<br />

Community<br />

Development Board;<br />

<strong>City</strong> Council<br />

Community<br />

Development Board;<br />

TMA; <strong>City</strong> Council<br />

Dept. <strong>of</strong> Econ. &<br />

Comm. Dev.;<br />

Community<br />

Development Board;<br />

Engineering Dept.<br />

LU-7.1: Create a mixed use commercial corridor zoning overlay that permits<br />

smaller lots and reduces building setbacks so that mixed use shopping villages can<br />

be created along arterial roadways with parking to the rear and side. Set overall<br />

design principles in the overlay zone, but leave details <strong>of</strong> design to be determined<br />

and approved in the site plan and special permit approval process. Specifically<br />

consider the following areas: Broadway from Rosewood to NH State Line,<br />

Haverhill Street from 93/110 Rotary to Lawrence line, Merrimack Street in the<br />

Valley, Pleasant Street from <strong>Methuen</strong> Executive Park to lights at Jackson Street<br />

• Develop scope <strong>of</strong><br />

work for<br />

consulting<br />

assistance<br />

• Hire consultant<br />

1 2007-<br />

2008<br />

Community<br />

Development Board;<br />

<strong>City</strong> Council<br />

Page 163

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