100% DESIGN LONDON - DalCasa

Vijesti
Ekotoranj
Možda nije daleko dan kada će svaki kvart u razvijenim zemljama
morati izgraditi po nekoliko ovako koncipiranih ekotornjeva, a ne bi
bilo loše kad bi se oni počeli što prije koristiti. Koncept betonskog
ili čeličnog tornja na sedam katova,
uokvirenog zelenilom na svakome
katu, nije samo oku ugodan nego i
vrlo koristan za okoliš. Zeleni pojas
istodobno skuplja vodu kojom se bilje
samo “zalijeva” te stvara kisik, a na
vrhu su turbina za stvaranje energije
vjetra i solarne ćelije. Novostvorena
energija vjetra i sunca skladišti se u
akumulatorima ispod tornja, a koristi
se za različite javne namjene zajednice.
The Eco-Tower
The day when every neighbourhood
in developed countries will have to
build several eco-towers of this concept
may not be too far away, and it
wouldn’t be a bad thing if they started
being used as soon as possible. The concept of a concrete or steel
seven-storey tower, embellished by greenery on each of the floors, is
not just pleasant to the eye, but also very useful for the environment.
The green belt simultaneously collects water that the plants use themselves
and creates oxygen, and the top features a turbine for creating
wind energy and solar cells. The newly created energy of the wind and
sun is stored in accumulators beneath the tower, and it is used for different
public purposes of the community.
Rebranding Duhana
među pet na svijetu
Da u dizajnu Hrvatska na svjetskom tržištu
ima što pokazati, redovito dokazuju priznanja
našim marketinškim i dizajn agencijama
na prestižnim međunarodnim natječajima.
Među dobitnike se nedavno uvrstio i riječki
Studio Conex, agencija čiji je rad na izmjeni
identiteta tvrtke Duhan u golemoj konkurenciji
ocijenjen kao jedan od pet najboljih
na svijetu u protekloj godini na području
rebrandinga. Nagrada ReBrand 100 dodijelila
se treći put, a uz Studio Conex i Duhan,
dobitnici su i Hard Rock International,
volonterska udruga Ujedinjenih naroda ili
Procter&Gamble.
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Kozmodrom Normana Fostera
Tvrtki Foster+Partners, čiji je čelni čovjek Norman Foster, jedan
od najnagrađivanijih arhitekata današnjice, pripala je čast projektiranja
prve privatne “svemirske luke”, odnosno kozmodroma
u New Mexicu, čija bi gradnja trebala početi do kraja godine.
Sinusoidni oblik zgrade te interijer izrazito će asocirati na NLO,
čime se nastojalo dočarati dramu i misterij svemirskoga leta te
artikulirati uzbuđenje koje će pratiti prve svemirske turiste.
© Foster&Partners
Norman Foster’s
Cosmodrome
The company “Foster+Partners”, led by Norman Foster who is
one of the most awarded architects of our time, has received
the honour of projecting the first private“space harbour”, better
known as the cosmodrome in New Mexico, and its construction
should begin by the end of the year. The sinuousoidal
shape of the building and the interior will strongly bring
the UFO to mind, which is an attempt to recreate the drama
and the mystery of flying into space, as well as articulate the
excitement that will accompany the first space tourists.
The “Duhan”
Re-Branding in the
World’s Top Five
The fact that Croatia has a lot to offer on the
world design market is regularly demonstrated
by the awards our marketing and designer
agencies receive at prestigious international
contests. The new spot in the winners’ circle recently
went to Studio Conex from Rijeka, which
is an agency that has recently changed the
identity of the “Duhan” (“tobacco”) company,
and their work was judged as one of the top
five in the world last year in the enormous competition
in the field of re-branding.The ReBrand
100 Award was presented for the third time,
and along with Studio Conex and Duhan, the
winners also included Hard Rock International,
the voluntary association of the United Nations
or Procter&Gamble.