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Annual Report 2011 - T-Hrvatski Telekom

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53<br />

Code of Conduct<br />

T-HT’s Code of Conduct sets clear standards of<br />

business conduct and is based on the highest ethical<br />

principles. The Code includes policies governing<br />

such issues as the giving and receiving of gifts and<br />

the Group now undertakes an annual planning<br />

exercise. This is based on an assessment of the risk<br />

of (non) compliance, using a methodology that can<br />

assist in the early detection of inappropriate business<br />

conduct and allow an appropriate reaction.<br />

Certificates<br />

In 2007, T-HT joined the UN Global Compact<br />

initiative, which supports the fundamental social<br />

values within 10 principles of responsible business. In<br />

<strong>2011</strong>, the T-HT Group reported, for the third time, on<br />

the implementation of these principles.<br />

In February <strong>2011</strong>, T-HT joined the Croatian Business<br />

Council for Sustainable Development (HR PSOR),<br />

an organization that brings together representatives<br />

of the Croatian economy who share knowledge<br />

and innovative ideas to promote a balance<br />

between commercial success, social welfare and<br />

environmental protection.<br />

Oekom Research added T-HT to its Prime category,<br />

with respect to its standards of corporate responsibility<br />

and sustainable development policies, in 2008.<br />

activities at every point along the entire value chain.<br />

Our business activities are guided at all times by<br />

responsibility towards society, the environment, our<br />

employees, our customers and our suppliers.<br />

Responsibility towards society<br />

The T-HT Group regularly cooperates with<br />

educational, cultural and scientific institutions,<br />

non-governmental organizations - especially those<br />

that focus on people with special needs and the<br />

disadvantaged, and organizations that promote the<br />

values of a civil society. Most projects are long-term<br />

initiatives, to ensure that they have a real impact. At<br />

the same time, employees of the Group also become<br />

personally involved in a number of projects. In this<br />

way, both the Group and its people participate<br />

directly in charitable works.<br />

UNICEF<br />

T-HT Group was UNICEF’s first partner in Croatia,<br />

and we have built a strong relationship with the<br />

organization across the past seven years. In <strong>2011</strong>,<br />

donations by T-HT supported the development of a<br />

new national model of early childhood intervention<br />

that, for the first time, puts the family at its centre. It<br />

also provides support to children with developmental<br />

issues. Alongside its corporate donation, T-HT has<br />

also provided a system whereby customers can also<br />

contribute to this valuable UNICEF project.<br />

Corporate Responsibility<br />

In <strong>2011</strong>, T-HT was also included, for the third<br />

consecutive year, in the Vienna Stock Exchange’s<br />

CEERIUS Sustainability Index for 2012. This rates<br />

shares in leading CEE region companies with respect<br />

to social and environmental, as well as economic,<br />

performance.<br />

Also in <strong>2011</strong>, T-HT’s Telecom Infrastructure Services<br />

Sector was awarded the Charter for Promotion and<br />

Implementation of Quality in the Croatian Economy by<br />

the Croatian Society for Quality.<br />

Corporate responsibility<br />

Our goal is to lead the way in corporate responsibility,<br />

and we are committed to sustainable and responsible<br />

Another initiative the Group supported in <strong>2011</strong> was the<br />

Children’s’ Rights Festival, which provided access to<br />

both sight and hearing impaired to enjoy a rich festival<br />

program including Croatian and international films.<br />

“Zajedno smo jači” (Together we are stronger)<br />

“Zajedno smo jači” (Together we are stronger) is an<br />

initiative that gives a key role to T-HT’s employees<br />

in suggesting and selecting the charity projects to<br />

which the Company awards funds. In <strong>2011</strong>, the sixth<br />

year of the initiative, 24 projects were chosen from<br />

294 applications received from all over Croatia. T-HT<br />

donated a total of HRK 775,000 to these projects.<br />

Recipients of these donations included medical<br />

institutions and institutions working with the disabled,<br />

the elderly and with children.

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