of the Verde Island Passage, Philippines - weADAPT

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climate change vulnerability assessment of the verde island passage, philippines Recommendations Certain questions regarding prioritization were answered in the workshop, but further thought on the following points is recommended: 1. The need to be more specific. The natural and social scientists present at the Vulnerability Assessment (VA) workshop provided information about climate change effects in the area, however there is a need for site-specific information. Not all parts of the VIP will be affected in the same way and so the information to be disseminated can be tailored for each area as needed with greater specificity. 2. Should the message to be delivered be positive or negative One thing to be considered will be whether to use positive messages or "scare" tactics in the strategy. The results of the workshop established quite clearly that what matters most to stakeholders in this region is how climate change will specifically affect them at the present time. Next, we need to determine how stakeholders perceive climate change, and how these perceptions may need to be changed to impact attitudes and behavior. Then a decision will have to be made between encouraging, coaxing, scaring or perhaps even enforcing the issue (i.e., imposing penalties) to effect those changes. 3. Do we use/improve material that already exists or develop new materials Discussions during and between the workshops suggest that most of the stakeholders believe adapting existing materials (i.e., translating existing materials on climate change into their local dialects) is preferable to creating new material. This is mostly because of funding constraints. It is also interesting to note that, although coming up with new laws and ordinances is prioritized in the strategy, some people actually believe it will be easier to find a way to integrate activities into existing plans and priority projects (i.e., solid waste management, disaster preparedness) than to come up with and implement new laws. The second part of the VA workshop has already initialized steps to integrate climate change into local government unit plans, and so the challenge will be to carry on from there. be taken with caution. Other stakeholders (nongovernmental) may have a different point of view of the problem and it is possible that a centralized approach by the local government will be one sided and bring up conflicts of interest. Climate change has effects that go beyond the municipal or even provincial level and it may be necessary to have outside help to understand how local activities can fit into the 'bigger picture'. This is already being attempted in the VIP, with municipal and provincial plans being integrated into the Verde Passage framework plan. 5. The need for evaluation and follow up It is inevitable that some aspects of the strategy will work better than others or that some actions will work in certain areas and not elsewhere. Just as ecosystems can vary between locations and the effects of climate change are felt differently, the communications strategy may need to be flexible with regards to both content and implementation. Available funding may play some part in determining which areas, and people receive resources to conduct follow up measures. Regardless of approach and jurisdiction, there is a need for some provisions to ensure follow up of the communications process to guarantee that the proper messages reach the appropriate audiences. In addition, certain criteria will be drawn up to quantify changes in behavior or to determine the overall effectiveness of the strategy. The strategy should then be modified and adapted where it is not perceived to be effective. 4. Who will be responsible for implementing actions Again, as the majority of the people consulted work for the local government units, it is not strange that they recommend a top-down approach for the communications strategy. Some recommended the creation of a task force to concentrate on the problem. This kind of centralized approach should, however, 92
References chapter 4 • outreach and communication strategy: references Earle S, Margit A, MacDowell M, and D Lerda (Eds.), 2006. Designing a communications strategy: the 4-P workshop. Global communications for Conservation International. 112 pp. 93
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