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APPENDIX 2 - Euroleague Basketball

APPENDIX 2 - Euroleague Basketball

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its contradicting endeavour until the end of the season, always<br />

excluding any promotion during the Final Four, where all the<br />

advertising platforms are controlled by EP. When the season<br />

ends, the exclusivity basis will be the only modus operandi<br />

during games, according to the Licence Contract signed between<br />

EP and the clubs.<br />

74.2. Exposure for <strong>Euroleague</strong> Sponsors<br />

The Company will provide the exact details on how and when<br />

the advertising of the <strong>Euroleague</strong> sponsors will have to be<br />

displayed during games.<br />

Furthermore, the Company will provide the correct sponsor logo<br />

and technical specifications for each advertising platform in<br />

order to fully comply with the agreements set forth with all its<br />

sponsors or partners.<br />

Article 75.<br />

On-Court Promotions and Consumer Promotions<br />

75.1. The clubs will allow the Company to conduct on-court<br />

promotions, consumer promotions, product displays, sample<br />

distribution, handouts and other activities on behalf of<br />

<strong>Euroleague</strong> sponsors in their arenas. For this purpose, the<br />

Company will inform the clubs well in advance.<br />

75.2. The on-court promotions conducted by the clubs will respect the<br />

exclusivity basis upon which EP defines all its sponsorship and<br />

partnership contracts.<br />

75.3. Under no circumstances may a club conduct any type of<br />

promotional activities (for instance, contests) using and/or<br />

offering Final Four tickets, packages or similar for the purposes<br />

of the club and/or any of its sponsors and/or media. The<br />

Company’s prior written approval will be required for these types<br />

of promotional activities.<br />

Article 76.<br />

Club Obligations Related To Marketing<br />

This article indicates the most relevant obligations of the clubs<br />

with reference to marketing. Other obligations are specified in<br />

Chapter XIII.<br />

135

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