Las Vegas Downtown Centennial Plan - City of Las Vegas

2. Signs shall be easily read from the pedestrian level. Significantcontrast between the background and letter should be used tocontribute to the legibility of the information.3. All freestanding signs shall be placed perpendicular to approachingvehicular traffic for easy visibility. They should be located so thatvehicular site distances around entry drives and intersections arenot negatively affected.c. Permitted Signage.Only the following signs are permitted:• Freestanding monument signs at entry points into theplanned development.• Existing Interim Billboard Signs, to be removed orarchitecturally updated with adjacent development.• Guide signs within the planned development to enhancetraffic circulation.• Modular wall signs, including hanging signs and parapetsigns no greater than 50 square feet in area.• Modular awning signs no greater than 25 square feet in area.• Public utility signs.• Animated signs.• Neon signs.• Letters and/or copy incorporated into the architecturalstructure of the building façade, parapet walls, or fascia aspart of the architectural expression.d. Prohibited signage.The following signs are expressly prohibited in the Parkway Center:• Temporary A-frame signs.• Beacon lights.• Bench signs.• Changeable copy signs.• Tethered balloons.• General advertising signs.• Magnetic signs.• No new Off Premise (Billboard) signs• Portable signs.• Paper, cloth or plastic streamers.• Painted signs on display windows with temporary paint.• Pennants.• Roof signs.• Statuary with lettering or graphics.• Pole signs.• Painted wall signs.109LAS VEGAS DOWNTOWNCENTENNIAL PLANDESIGN STANDARDSPER DISTRICTLAS VEGAS DOWNTOWN CENTENNIAL PLANPD-0012-08-2012RS