Our inability to achieve an investmentgraderating from rating agencies couldrestrict our ability to refinance the Citinote with terms that are acceptable.Prior to the completion of our initial publicoffering, we issued to Citi the $300.0 millionCiti note. This note matures on March 31, 2015,and we are obligated under the terms of thenote to use commercially reasonable efforts torefinance the note at certain mutuallyagreeable dates, based on certain conditions. Ifwe are unable to achieve an investment-graderating, or are otherwise unable to refinance thenote on reasonable economic terms, we mayincur significantly higher interest expense or beunable to repay the Citi note in full uponmaturity. See “Management’s Discussion andAnalysis of Financial Condition and Results ofOperations — Liquidity and Capital Resources —Citi Note” for a description of the terms of theCiti note.A significant change in the competitiveenvironment in which we operate couldnegatively affect our ability to maintainor increase our market share andprofitability.We face competition in all of our business lines.Our competitors include financial servicescompanies, mutual fund companies, banks,investment management firms, broker-dealers,insurance companies and direct salescompanies. In many of our product lines, weface competition from competitors that havegreater market share or breadth of distribution,offer a broader range of products, services orfeatures, assume a greater level of risk, havelower profitability expectations or have higherfinancial strength ratings than we do. Asignificant change in this competitiveenvironment could materially adversely affectour ability to maintain or increase our marketshare and profitability.The loss of key personnel couldnegatively affect our financial resultsand impair our ability to implement ourbusiness strategy.Our success substantially depends on ourability to attract and retain key members of oursenior management team. The efforts,personality and leadership of our seniormanagement team have been, and will continueto be, critical to our success. The loss of serviceof our senior management team due todisability, death, retirement or some othercause could reduce our ability to successfullymotivate our sales representatives andimplement our business plan and have amaterial adverse effect on our business,financial condition and results of operations.Messrs. John Addison and Rick Williams, ourCo-Chief Executive Officers, are well regardedby our sales representatives and havesubstantial experience in our business and,therefore, are particularly important to ourcompany. Although both Messrs. Addison andWilliams, as well as our other senior executives,have entered into employment agreementswith us, there is no assurance that they willcomplete the term of their employmentagreements or renew them upon expiration.In addition, the loss of key RVPs for any reasoncould negatively affect our financial results andcould impair our ability to attract new salesrepresentatives. See “— Risks Related to OurDistribution Structure — Our failure to continueto attract new recruits, retain salesrepresentatives or maintain the licensing of oursales representatives would materiallyadversely affect our business.”If one of our significant informationtechnology systems fails or if itssecurity is compromised, our business,financial condition and results ofoperations may be materially adverselyaffected.Our business is highly dependent upon theeffective operation of our informationtechnology systems, which are centered on amainframe platform supported by servers56 Freedom Lives Here
housed at our Duluth and Roswell, Georgiasites. We rely on these systems throughout ourbusiness for a variety of functions. Ourinformation technology systems run a varietyof third-party and proprietary software,including <strong>Primerica</strong> Online (our website portalto our sales force), our insuranceadministration system, Virtual Base Shop (ourpaperless office for RVPs), TurboApps (ourpoint-of-sale data collection tool for product/recruiting applications), our licensing decisionand support system and our compensationsystem.Despite the implementation of security andback-up measures, our information technologysystems may be vulnerable to physical orelectronic intrusions, viruses or other attacks,programming errors and similar disruptions.The failure of any one of these systems for anyreason could cause significant interruptions toour operations, which could have a materialadverse effect on our business, financialcondition and results of operations. We retainconfidential information in our informationtechnology systems, and we rely on industrystandard commercial technologies to maintainthe security of those systems. Anyone who isable to circumvent our security measures andpenetrate our information technology systemscould access, view, misappropriate, alter, ordelete information in the systems, includingpersonally identifiable client information andproprietary business information. In addition,an increasing number of jurisdictions requirethat clients be notified if a security breachresults in the disclosure of personallyidentifiable client information. Any compromiseof the security of our information technologysystems that results in inappropriate disclosureor use of personally identifiable clientinformation could damage our reputation in themarketplace, deter people from purchasing ourproducts, subject us to significant civil andcriminal liability and require us to incursignificant technical, legal and other expenses.In the event of a disaster, our businesscontinuity plan may not be sufficient,which could have a material adverseeffect on our business, financialcondition and results of operations.Our infrastructure supports a combination oflocal and remote recovery solutions forbusiness resumption in the event of a disaster.In the event of either a campus-widedestruction of all buildings or the inability toaccess our main campus in Duluth, Georgia, ourbusiness recovery plan provides for ouremployees to perform their work functions viaa dedicated business recovery site located 25miles from our main campus, by remote accessfrom an employee’s home or by relocation ofemployees to our New York or Ontario offices.However, in the event of a full scale local orregional disaster, our business recovery planmay be inadequate, and our employees andsales representatives may be unable to carryout their work, which could have a materialadverse effect on our business, financialcondition and results of operations.We may be materially adverselyaffected by currency fluctuations in theUnited States dollar versus theCanadian dollar.In recent periods, exchange rate fluctuationshave been significant. A weaker Canadian dollarrelative to the U.S. dollar would result in lowerlevels of reported revenues, net income, assets,liabilities and accumulated othercomprehensive income in our U.S. dollarfinancial statements. We have not historicallyhedged against this exposure. Significantexchange rate fluctuations between the U.S.dollar and Canadian dollar could have amaterial adverse effect on our financialcondition and results of operations.<strong>Primerica</strong> <strong>2010</strong> <strong>Annual</strong> <strong>Report</strong> 57
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Freedom Lives Here 2010 Annual Repo
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A Main Street Company for Main Stre
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North America’s vastmiddle-income
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More than 50 percent of U.S. househ
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We are PrimericaPrimerica is a Main
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Primerica helps familiescreate a fi
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René Turner wasalways told growing
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We teach people how money works.We
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UNITED STATESSECURITIES AND EXCHANG
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CAUTIONARY STATEMENT CONCERNING FOR
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PART IITEM 1.BUSINESSOverviewPrimer
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- Page 89 and 90: pursuant to which we issued to a wh
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AssetsPRIMERICA, INC. AND SUBSIDIAR
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PRIMERICA, INC. AND SUBSIDIARIESCon
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PRIMERICA, INC. AND SUBSIDIARIESCon
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which we are able to reinvest at ou
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with reinsured policies. Ceded poli
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indemnify and hold the Company harm
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New Accounting PrinciplesScope Exce
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immediately contributed back to us
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The Investment and Savings Products
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(4) InvestmentsOn March 31, 2010, w
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The following tables summarize, for
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The net effect on stockholders’ e
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The amortized cost and fair value o
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The roll-forward of credit-related
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having similar tenors (e.g., sector
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(5) Financial InstrumentsThe carryi
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Due from reinsurers includes ceded
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(8) Intangible Assets and GoodwillT
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(11) Note PayableIn April 2010, we
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Income tax expense (benefit) attrib
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above, plus an additional 7,098 com
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Non-Employee Share-BasedTransaction
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We had arrangements with Citi in re
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Contingent LiabilitiesThe Company i
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ITEM 9. CHANGES IN ANDDISAGREEMENTS
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Members of Our Board of DirectorsTh
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finance, and risk and asset managem
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PART IVITEM 15. EXHIBITS AND FINANC
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10.4 Long-Term Services Agreement d
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10.29 Employment Agreement, dated a
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Schedule ISummary of Investments
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Schedule IICondensed Financial Info
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Schedule IICondensed Financial Info
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101% of the outstanding principal a
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GrossamountSchedule IVReinsurancePR
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Annual MeetingThe annual meeting of