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Managing Cash Flow

Managing Cash Flow: An Operational Focus

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38 <strong>Managing</strong> <strong>Cash</strong> <strong>Flow</strong>—Receipts and Disbursements<br />

may have a positive cash flow and a profitable operation over a short-term period,<br />

while at the same time developing financial indications that foretell future problems.<br />

In this case, an increase in accounts receivable (uncollected cash) and fixed<br />

assets without sufficient cash reserves to handle them forced a delay in the payments<br />

of accounts payable and accrued expenses.<br />

<strong>Cash</strong> <strong>Flow</strong> Costs<br />

<strong>Cash</strong> flow problems can cause operational problems, which will ultimately result<br />

in real costs to the business. These costs can be direct cash costs—bad debt losses<br />

caused by failing to follow up on overdue receivables, storage and carrying costs<br />

of excess inventory, operating and insurance costs associated with excess fixed<br />

assets, and interest costs on borrowings necessitated by the cash flow problems.<br />

Or they might be indirect business costs, such as vendors refusing to deliver, an<br />

inability to secure additional financing for worthwhile long-term investments<br />

because of too much short-term borrowing, inadequate space caused by too much<br />

inventory or fixed assets, an inability to service customers adequately, and the<br />

like. Solving the company’s cash flow problems normally accomplishes more than<br />

helping avoid financial embarrassment—it also helps to increase company<br />

earnings.<br />

For instance, the Jack B. Nimble Company had a large increase in accounts<br />

receivable, which created the need to borrow money to get out of the cash flow<br />

deficit and allow for the timely payment of obligations. In this situation, we<br />

should look at the cost of borrowing about $800,000 to get payables down to an<br />

acceptable position and to continue to pay off other liabilities; and another<br />

$125,000 or so to pay off the line of credit and build up operating cash reserves. At<br />

a 9 percent interest rate, the cost per year would be nearly $85,000—money that<br />

could be better used in the business, particularly in a time of substantial growth<br />

and expansion. Had Jack held his investment in accounts receivable and fixed<br />

assets in line with his sales growth, which would have reduced the need for incurring<br />

debt, the interest cost saving would have flowed straight to the bottom line<br />

and his cash crisis could have been averted.<br />

Operationally, it is necessary also to look at the quality of the receivables—<br />

that is, are they collectible or has Jack merely buoyed up sales by selling to less<br />

desirable credit-risk customers at less than favorable prices? Also, while borrowing<br />

provides the cash necessary to meet cash commitments and avoid a cash flow<br />

crunch in the short term, it does not solve the cash flow problem caused by burdensome<br />

investments. Borrowing, in this case, is only an expensive, and shortterm,<br />

crisis delayer. In our scenario, Jack has avoided some of his cash flow<br />

problem by using vendors to finance his extra investment. He has thereby temporarily<br />

avoided the full cost of borrowing and its related interest costs. But has<br />

he protected his bottom line? No, because the excess investment is still a cash flow<br />

problem with an effect on earnings. He has an opportunity cost of lost potential<br />

earnings and growth. That is, he has lost prospective use of and earnings on cash,

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