Emerging Trends and Challenges
FTPartnersResearch-GlobalMoneyTransferTrends
FTPartnersResearch-GlobalMoneyTransferTrends
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Global Money Transfer<br />
Gary McDonald, Cambridge Global Payments (cont.)<br />
“We have built a<br />
suite of product<br />
solutions that<br />
allow Cambridge to<br />
meet the<br />
comprehensive<br />
needs of<br />
businesses of all<br />
sizes <strong>and</strong><br />
complexity; an<br />
end-to-end<br />
solution that is<br />
fully configurable<br />
given the client’s<br />
own technology.”<br />
The market for international payments <strong>and</strong> foreign exchange is still dominated by traditional banks; how does Cambridge<br />
provide a differentiated solution?<br />
Cambridge differentiates itself from traditional foreign exchange providers in several areas. First, our sales process is consultative in that<br />
our customer facing teams provide a very high level of product, process <strong>and</strong> local regulatory knowledge to ensure payments are made<br />
accurately, efficiently <strong>and</strong> on time. We have built a suite of product solutions that allow Cambridge to meet the comprehensive needs of<br />
businesses of all sizes <strong>and</strong> complexity; an end-to-end solution that is fully configurable given the client’s own technology. A key part of<br />
our overall relationship management process is the client support we provide through a dedicated team who are assigned to each<br />
business. This team is able to respond to a variety of client requests, be it trading, investigations, online support <strong>and</strong> training <strong>and</strong> much<br />
more. Our response times are immediate <strong>and</strong> over time, the relationship builds in a manner where we really get to know the individual<br />
client <strong>and</strong> their trading patterns; providing excellence in customer service by anticipating our clients’ business needs <strong>and</strong> moving to adapt<br />
our solution in a dynamic fashion as the business grows <strong>and</strong> evolves.<br />
Equally, we have recognized the dem<strong>and</strong> for technology tools by clients who want an integrated solution to automate the payment<br />
process. Firstly, for those who want to use an online trading platform, Cambridge Link is a great solution offering an optimized user<br />
experience. It has several functional features which allow decision-makers to utilize the platform the way that best meets their needs <strong>and</strong><br />
at times, <strong>and</strong> on technology devices which are convenient to them. For clients with subsidiaries, divisions or several business units a<br />
parent / child model is configured to allow the primary decision-maker to oversee the total business <strong>and</strong> authorized user activity along<br />
with a full set of reporting tools.<br />
Next we offer an integrated solution for clients looking to transmit files <strong>and</strong> to from their back office ERP or accounting systems. Finally,<br />
our fully integrated solution, which is really resonating with key partnerships with customized needs, Cambridge offers a suite of RESTful<br />
API’s allowing our partners to choose what features they will leverage on their own technology platforms.<br />
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