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“International Payment Specialists”<br />

Selected Company Profiles (cont.)<br />

Products & Services Overview<br />

CEO:<br />

Headquarters:<br />

Company Overview<br />

Jonathan Quin<br />

London, UK<br />

Retail / Private Customers – Helps individuals<br />

make international payments either same-day or<br />

using forward contracts; has one of the highest<br />

customer feedback rates in the industry with an<br />

independently verified 98% positive feedback<br />

Founded: 2004<br />

• World First is an international payment provider offering crossborder<br />

payment solutions, foreign exchange <strong>and</strong> currency<br />

options for individuals, businesses <strong>and</strong> e-commerce<br />

merchants<br />

• The Company employs approximately 400 staff members<br />

across offices in London, the US, Hong Kong, Singapore <strong>and</strong><br />

Australia<br />

• Since 2004, the Company has transacted over £30 billion<br />

across over 1.2 million payments for 100,000 clients<br />

• World First uses bespoke technology to provide a “high tech<br />

high touch” service where clients can transact online <strong>and</strong> also<br />

receive customer service when needed<br />

• It has a track-record of technological innovation; from an<br />

unofficial record for the world’s fastest international transfer<br />

(sub 1-minute end-to-end) to mobile apps, smartwatch app<br />

<strong>and</strong> API<br />

Transaction History<br />

Date $ mm Type Acquirer / Investor (s)<br />

11/11/13 na Financing<br />

FTV Capital; Industry<br />

Ventures; StepStone Group<br />

Source: Company website, FT Partners proprietary database, Capital IQ, Crunchbase.<br />

Business Customers – Helps SMBs (usually<br />

importers) pay international suppliers <strong>and</strong> develops<br />

currency strategies to help them actively manage<br />

<strong>and</strong> hedge exposure to adverse exchange rate<br />

moves; is authorized <strong>and</strong> regulated to provide<br />

advice on <strong>and</strong> execute hedging trades using<br />

options <strong>and</strong> derivatives for clients in certain<br />

markets<br />

Online sellers – World First supports the<br />

international growth of online marketplace sellers<br />

(usually exporters) by offering favorable exchange<br />

rates <strong>and</strong> currency capabilities around the world; it<br />

has been working with global sellers in the<br />

marketplace for over ten years<br />

Partnerships – World First powers white-label<br />

payment services (for retail customers) to<br />

businesses including NewsCorp <strong>and</strong> Virgin Money;<br />

it also has partnerships for business customers<br />

(e.g. with Ceridian for international payroll) <strong>and</strong><br />

offers APIs to connect to partners to automate<br />

transactions<br />

47

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