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InFluential_Magazine_May_June_2017

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influential-magazine.com<br />

individual usage of specific apps,<br />

right from the Settings menu on your<br />

phone. You can choose to receive<br />

usage alert notifications from your<br />

carrier, either by text or email. These are<br />

helpful reminders that are triggered<br />

when you’ve used certain percentages<br />

of your monthly allotment of data. It<br />

helps to eliminate surprises and avoid<br />

running over your plan.<br />

Unlimited Has Its Limits<br />

Regardless of how closely you track<br />

it, your data needs can fluctuate<br />

wildly from month to month. This is<br />

often due more to life events than<br />

technology; you might be in more<br />

places with Wi-Fi access one month<br />

versus the next. As a result, some cellular<br />

companies will push you to sign<br />

up for plans with a higher data cap,<br />

including expensive “unlimited” plans.<br />

Like an all-you-can-eat buffet,<br />

most “unlimited” plans are more<br />

enticing than practical. In fact, some<br />

carriers promising “unlimited data”<br />

will actually limit your high-speed<br />

data to just a couple of gigabytes<br />

per month. Once you use up that<br />

allotment, you’ll have unlimited<br />

access, but it’s at much slower<br />

speeds. This makes it more difficult<br />

to load pages quickly, or to stream<br />

video, even though you’re paying a<br />

premium for “unlimited” access.<br />

The Choice<br />

is Always Yours<br />

Cellular competition is fierce, so<br />

make sure you get what you pay for.<br />

Before you buy an unlimited plan,<br />

shop around. You may very well find<br />

a less costly plan that offers far more<br />

data than you’re likely to use.<br />

Ultimately, your choice will be<br />

driven by the type of data user<br />

you are, or at least the one you<br />

plan to be. Invest time in a little<br />

analysis of your current habits.<br />

You’ll come away with the<br />

information you need to find the<br />

plan that fits both your needs<br />

and your budget. (BPT) l<br />

MAY / JUNE <strong>2017</strong><br />

FLUENTIAL<br />

111

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