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iesy Repository GmbH - Irish Stock Exchange

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equire a set-top box for the reception of digital programming and, additionally, a smart-card for premium cable television<br />

services.<br />

Cable network operators provide their subscribers with a basic package of analog television and radio programming.<br />

Cable network operators also distribute premium cable television programming, including the digital program packages<br />

offered by the German public broadcasters, ARD and ZDF. Premium cable television packages are also available either from<br />

Premiere or one of the large Level 3 operators, each of which charges incremental subscription fees directly to subscribers of<br />

such services (approximately €1.0 billion in 2004).<br />

Cable network operators principally generate revenues from relationships with subscribers who pay subscription fees to<br />

the cable network operators. In addition, Level 3 operators are compensated by the broadcasters, which pay carriage fees for<br />

the transmission and distribution of their analog television signals to subscribers.<br />

The structure of the German cable network is strongly influenced by historical factors, in particular the monopoly of<br />

DTAG and its predecessors over telecommunications services and the manner in which the original build-out of the cable<br />

network was implemented. The vast majority of the Level 2 and Level 3 cable television network was constructed by<br />

DTAG’s predecessor between 1980 and 1988. Another wave of construction activity followed after the reunification of<br />

Germany in 1990.<br />

The network infrastructure was initially devised as, and its majority continues to be, a coaxial cable structure with a<br />

bandwidth of 470 MHz. Within that band up to 36 channels and 17 channels are used for analog and premium cable<br />

television services, respectively. Digital compression technologies enable each digital channel to carry up to 12 program<br />

streams, while analog channels can only transmit one program stream. Technically, it is possible to convert every analog<br />

channel into a digital channel by using specific digital headend equipment for such channels.<br />

DTAG’s predecessor initially constructed the cable television network relying to a wide extent upon the infrastructure<br />

of the telephony network it had constructed and was operating. Such joint infrastructure particularly includes cable ducts,<br />

collocation facilities, towers and fiber optic systems, as well as power supply. Today, this infrastructure is owned and<br />

operated by DTAG and, as a result, the Level 3 operators <strong>iesy</strong>, ish, KDG and KBW lease such infrastructure and purchase<br />

electrical power from DTAG under long-term agreements, commonly known as Service Level Agreements (SLAs). These<br />

SLAs are an essential component of the operations of the Level 3 operators and typically account for their single largest<br />

expense item per year. See “Risk Factors—Risks Relating to Our Business—We rely on DTAG and certain of its affiliates<br />

for a significant part of our network. Any disruption or termination of our arrangements with DTAG would materially and<br />

adversely affect our business and results of operations”, “Business—Business of <strong>iesy</strong>—Supply—SLAs with DTAG” and<br />

“Business—Business of ish—Supply—SLAs with DTAG”.<br />

As a result of DTAG specifications, the cable network in Germany can be divided into five functional levels, ranging<br />

from the generation of programming to the distribution of the signal to the end-user:<br />

Level 1 encompasses the production of content, the transmission of the signal to the<br />

satellite-earth station or a terrestrial transmitter, and the up-link to the satellite.<br />

Level 2 is the part of the cable television network comprising (i) the down-link from the<br />

satellite or the terrestrial transmitter, (ii) the satellite reception equipment, (iii) the signal<br />

distribution from the satellite reception equipment to the master-headends and the<br />

headends, (iv) the master-headend and headend functions and (v) the distribution of the<br />

signals from the headends to the hubs.<br />

Level 3 is the part of the cable television network which distributes the signal primarily<br />

via co-axial cable from the headends to the home connection points.<br />

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