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iesy Repository GmbH - Irish Stock Exchange

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In the domestic market, the German telecommunications regulator fixes the terms on which DTAG provides<br />

interconnection to competitors as well as access to the unbundled local loop so that competitors have direct access to<br />

customers. The terms for interconnecting DTAG’s telephone network with the networks of other national network operators<br />

and service providers are contained in bilateral contracts.<br />

In the last couple of years, the growing penetration of Internet has spawned Voice over Internet Protocol (VoIP)<br />

services. At the end of 2004, approximately 15 companies provided VoIP services in Germany to some 400,000 users, nearly<br />

all through reliance on DSL, whereof approximately 50% are believed to be frequent users. Cable operators in other<br />

international markets offer this service, frequently bundled with television and Internet access services to create a full “tripleplay”.<br />

In Germany, the former owners of KBW and ish pursued a full “triple play” strategy. As a consequence, both operators<br />

were endowed with the technological infrastructure and know-how which enables a VoIP roll-out. Neither company has been<br />

promoting telephony services as a standalone offer, but in a bundle with its Internet access products. KBW offers telephony<br />

services as a bundle with its Internet access services at no incremental base fee, whereas ish’s telephony service may be<br />

subscribed for a monthly fee of €5.00 in addition to ish’s Internet service offerings. <strong>iesy</strong> and KDG do not offer telephony<br />

services.<br />

Hesse Market Overview<br />

The central German state of Hesse has approximately six million inhabitants, representing 7.3% of the total German<br />

population and is home to most of the Rhine-Main area, a densely populated conurbation that encompasses Frankfurt, one of<br />

the largest financial centers in Europe, and Wiesbaden, the capital of Hesse. Hesse’s per capita GDP is the highest of the nine<br />

former DTAG cable regions in Germany. GDP per capita has increased by an annual rate of approximately 1.1% since 2000<br />

resulting in a higher disposable income. Moreover, Hesse has a relatively diverse population, with approximately 821,000<br />

foreign inhabitants, approximately 13.5% of the total population. The urban areas of Hesse are also among the most densely<br />

populated regions in Germany. In addition, Hesse’s population density is characterized by a high proportion of inhabitants<br />

living in multiple-dwelling units, which would support a cost effective potential upgrade of the cable network.<br />

We believe that such economic and demographic characteristics make Hesse an attractive region for a cable services<br />

provider relative to the other German Federal States (Bundesländer). High population density leads to certain cost<br />

efficiencies in the implementation and operation of cable network infrastructure. Higher levels of disposable income are<br />

likely to lead to greater demand for new services offered via cable. Finally, high numbers of foreign residents indicate that a<br />

significant market exists for foreign language pay television offerings.<br />

147<br />

2000 2001 2002 2003 CAGR (1)<br />

Population (million) (1) 6.068 6.078 6.092 6.089 0.12%<br />

Density (population / km²) 287 288 289 288 0.11%<br />

GDP (€ billion) 183.4 188.1 188.8 190.1 1.20%<br />

GDP / Capita (€) 30,224 30,948 30,991 31,220 1.09%<br />

Population breakdown (million)<br />

German citizen 5.228 5.244 5.263 5.268 0.25%<br />

Foreign nationalities 0.840 0.834 0.829 0.821 -0.76%<br />

(1) Size of Hesse as of the end of 2003 was 21,115 km 2 .<br />

Source: Hessisches Statistisches Landesamt<br />

According to industry sources as of December 2004, Hesse has about 2.75 million television homes, approximately 1.4<br />

million or 51.3% use cable television, approximately 1.3 million or 45.6% use satellite and approximately 0.1 million or<br />

3.1% use terrestrial transmission via antenna.<br />

North Rhine-Westphalia Market Overview<br />

North Rhine-Westphalia is one of the most densely populated regions in Germany, with approximately 18 million<br />

inhabitants and an average population density of 530 people per square km, compared to a national average density of 231<br />

people per square km. The region includes nine of the 20 largest cities in Germany, including Cologne, Essen, Dortmund,<br />

Düsseldorf and Duisburg with populations exceeding 500,000 inhabitants, and has 30 cities with populations exceeding<br />

100,000 inhabitants. The region has a GDP of €470 billion accounting for approximately 22% of total German GDP. GDP<br />

per capita has increased by an annual rate of approximately 1.4% since 2000 resulting in a higher disposable income.

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