Semiotics for Beginners by Daniel Chandler

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Semiotics for Beginners by Daniel Chandler Visual Media • Barry, Ann Marie Seward (1997): Visual Intelligence: Perception, Image and Manipulation in Visual Communication. New York: State University of New York Press • Burgin, Victor (Ed.) (1982): Thinking Photography. London: Macmillan • Davis, Howard & Paul Walton (Eds.) (1983): Language, Image, Media. Oxford: Basil Blackwell [including Don Slater: 'Marketing Mass Photography', pp. 245-263] • Floch, Jean-Marie (2000): Visual Identities (trans. Pierre Van Osselaer & Alec McHoul). London: Continuum • Gombrich, Ernst H (1977): Art and Illusion: A Study in the Psychology of Pictorial Representation. London: Phaidon • Gombrich, Ernst H (1982): The Image and the Eye: Further Studies in the Psychology of Pictorial Representation. London: Phaidon • Goodman, Nelson (1968): Languages of Art: An Approach to a Theory of Symbols. London: Oxford University Press • Kress, Gunther & Theo van Leeuwen (1996): Reading Images: The Grammar of Visual Design. London: Routledge • Messaris, Paul (1994): Visual 'Literacy': Image, Mind and Reality. Boulder, CO: Westview Press • Tagg, John (1988): The Burden of Representation: Essays on Photographies and Histories. Basingstoke: Macmillan [recommended] Mass Communication • Bignell, Jonathan (1997): Media Semiotics: An Introduction. Manchester: Manchester University Press [a very readable British introduction] • Burgelin, Olivier (1968): 'Structural Analysis and Mass Communication'. In Denis McQuail (Ed.) (1972): Sociology of Mass Communications. Harmondsworth: Penguin • Danesi, Marcel (2002): Understanding Media Semiotics London: Arnold • Hall, Stuart ([1973] 1980): 'Encoding/decoding'. In Centre for Contemporary Cultural Studies (Ed.): Culture, Media, Language: Working Papers in Cultural Studies, 1972-79. London: Hutchinson, p. 128-38 [important paper, particularly useful on denotation/connotation, though not initially an easy
Semiotics for Beginners by Daniel Chandler read] • Jensen, Klaus Bruhn (1995): The Social Semiotics of Mass Communication. London: Sage • Nöth, Winfried (Ed.) (1990): Semiotics of the Media: State of the Art, Projects and Perspectives. Berlin: Mouton de Gruyter [expensive!] • Tolson, Andrew (1996): Mediations: Text and Discourse in Media Studies. London: Arnold News Media • Davis, Howard & Paul Walton (1983): 'Death of a Premier: Consensus and Closure in International News'. In Howard Davis & Paul Walton (Eds.), Language, Image, Media. Oxford: Basil Blackwell, pp. 8-49 • Hartley, John (1982): Understanding News. London: Methuen Advertising • Cook, Guy (1992): The Discourse of Advertising. London: Routledge • Davis, Howard & Paul Walton (Eds.) (1983a): Language, Image, Media. Oxford: Basil Blackwell • Dyer, Gillian (1982): Advertising as Communication. London: Routledge • Langholz Leymore, Varda (1975): Hidden Myth: Structure and Symbolism in Advertising. New York: Basic Books • Leiss, William, Stephen Kline & Sut Jhally (1990): Social Communication in Advertising: Persons, Products and Images of Well-Being (2nd Edn.). London: Routledge [Includes an excellent guide to the history of magazine advertising codes] • Millum, Trevor (1975): Images of Woman: Advertising in Women's Magazines. London: Chatto & Windus • Myers, Kathy (1983): 'Understanding Advertisers'. In Davis & Walton (Eds.), op. cit., pp. 205-223 • Stern, Barbara B (Ed) (1998): Representing Consumers: Voices, Views and Visions. London: Routledge
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