25 of the best Coolhunts - Fontys ACI

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THE MOBILE MANCAVE a virile moment on wheels
It is a well known insight that women are from Venus and men
from Mars since John Gray’s bestseller.
Both sexes do not understand each other all the time very well.
In one of his examples Gray discusses how different women and
men deal with fights. The moment there is a disagreement women
want to talk about it. Men first want to withdraw just like the
caveman did. Only when they know how to deal with it they can
communicate. If the man returns to his cave in accordance with
his nature it does not help when the woman manifests her opinion
at the entrance in an emotionally expressive way. This will only
lead to escalation and lack of understanding.
Give him time and he will get out, promises Gray. Do not expect
that he starts talking right away. That is not in his DNA. He does
not come from Venus, remember?
In spite of these popular truths men have developed enormously
the past decades. At the moment more women than men graduate.
They do this faster and better. It is not self evident that men are
the First Sex. Nowadays fathers change diapers more often than
their (grand) parents. They are often not the only provider.
The money earned together is divided more in consultation
compared to former times.
It is not always a nice feeling to lose the traditional position of the
First Sex. Add to this that the current credit crunch is much tougher
on men than women regarding losing jobs especially in the lower
social economic class. It becomes clear that today’s men want to
withdraw in their caves. The ‘Caveman’ it is called in the US.
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