Italy: Developing our Second Home Market - BNP Paribas
Italy: Developing our Second Home Market - BNP Paribas
Italy: Developing our Second Home Market - BNP Paribas
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Development Plan<br />
New Organisation to Coordinate Business Development<br />
A new organisation in order to support the asset gathering<br />
platforms and sales force vis a vis the client network<br />
<strong>Market</strong>ing<br />
Optimise workflows within<br />
producers and distributors:<br />
best-in-class asset<br />
gathering offering<br />
Asset Management and Services<br />
AMS <strong>Italy</strong><br />
Sales Management<br />
Promotion and training for<br />
the network sale force in<br />
order to achieve business<br />
action plan<br />
Economic Management<br />
Budget and results<br />
monitoring<br />
Transform progressively BNL's asset base into asset gathering<br />
products according with client risk profile<br />
Optimise product range and create different offering for each client<br />
segment<br />
Develop training and support for the BNL network<br />
Cross-sell with the AMS business lines in <strong>Italy</strong> and abroad<br />
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