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The European e-Business Report The European e ... - empirica

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<strong>The</strong> <strong>European</strong> E-<strong>Business</strong> <strong>Report</strong> 2005<br />

Main results<br />

According to the CUTS 2003, nearly 80% of corporations surveyed had established a website in 2003.<br />

Positive responses were comparatively higher in the service industries, including financial and<br />

insurance services.<br />

30% of corporations responded that they had implemented B2B (business-to-business) e-commerce,<br />

while 11.5% said they practised B2C (business-to-consumer) e-commerce. From a sectoral<br />

perspective, manufacturing firms were most likely to use B2B (34%), while financial and insurance<br />

firms were leaders in B2C use (26%). While the percentage of companies that used B2B e-commerce<br />

increased in most sectors from 2002 to 2003 (with the exception of financial services), the share of<br />

firms that engaged in B2C had stagnated or even slightly decreased. In financial services, for<br />

example, the percentage had dropped from 31% to 26% (rounded), in 'services and other services'<br />

from 17% to 14%.<br />

75% of corporations said they had invested in computers and other ICT equipment over the last year<br />

(i.e. in 2002). <strong>The</strong> most common purpose of IT investment given was "to improve business efficiency<br />

and speed" (85%). Out of the companies that had made investments, 71% observed a positive effect<br />

on their business.<br />

B2B was projected to account for close to 90% of total e-commerce sales in 2005, down from 99% in<br />

1998, B2C was estimated at roughly 10% (up from a 1% in 1998). In B2B trade, electronic commerce<br />

already accounts for about 14% of total revenues. In B2C markets, e-commerce is estimated to<br />

account for 4.5% of revenues.<br />

Broadband adoption: At the end of 2004, about 74% of companies (with 100 or more full-time<br />

employees) that used the internet had introduced Cable TV lines, DSL lines, optical lines or wireless<br />

access. <strong>The</strong> maximum bandwidth exceeded 1.5 Mbps in 61% of companies. 42<br />

1.8.4 E-business monitoring in Korea<br />

Institutional background and main surveys<br />

<strong>The</strong> Korean National Statistical Office (KNSO – http://www.nso.go.kr/english) collects, monitors and<br />

disseminates data and information on ICT adoption. However, it is not the only relevant source for<br />

information on e-commerce and e-business. Various organisations are involved in promoting e-<br />

commerce through research and project implementations in co-operation with the Korean government.<br />

KNSO has developed a set of indicators measuring changes of the knowledge and information society<br />

and is monitoring and measuring changes in e-business at a national scale. Its definition of e-<br />

commerce coincides with that of the broad OECD definition. KNSO monitors the adoption of e-<br />

business in Korea mainly by means of two dedicated surveys:<br />

• a monthly B2C survey, called ‘Cyber Shopping Mall Survey’, and<br />

• the quarterly B2B and B2G survey, which is called the ‘e-Commerce Survey’.<br />

Both surveys measure the type of e-commerce, the amount of e-commerce sales/purchases, and the<br />

number of business establishments involved. <strong>The</strong> monthly ‘Cyber Shopping Mall Survey’ (B2C) was<br />

first released in August 2000. <strong>The</strong> ‘E-commerce Survey on Enterprise’ (B2B) was first released in June<br />

2001, and the ‘E-Commerce Survey on Government’ (B2G), being incorporated into the B2B survey,<br />

was first released in September 2001. <strong>The</strong> two surveys were approved as designated statistics in<br />

February 2004 by the Korean Statistics law.<br />

42<br />

Ministry of Internal Affairs and Communications (2005). Information and Communications in Japan. Stirrings of<br />

u-Japan. White Paper 2005.<br />

60

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