Boxoffice-January.08.1955
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
-<br />
"Starting a Museum?"<br />
''Going Into the<br />
Junk Business?"<br />
>» or //<br />
MGoin3 OrozyP<br />
These are typical comments made by<br />
theater people when they<br />
Manley's BIG trade-in offer.<br />
hear about<br />
They're all wrong. Manley is simply<br />
offering a special incentive to theater<br />
concession operators, as a part of their<br />
program to prove that a new modern popcorn<br />
machine will mean greater sales and<br />
greater profits. That's why Manley is<br />
offering exceptional trade-in allowances<br />
on old model machines. Manley knows<br />
that a modern, up-to-date Super Stadium<br />
popcorn machine will pay for itself in a<br />
short period of time. Why? Because you<br />
get better popcorn, greater popping volume,<br />
more repeat sales, u.se less supplies,<br />
handle big crowds faster and easier . . .<br />
all these things mean just one thing to<br />
you . more profit!<br />
. .<br />
Here's your chance to put a brand<br />
new model Manley popcorn machine in<br />
your concession stand. Act now! Write<br />
Manley direct or contact your Manley<br />
representative.<br />
HARD-HiniNG<br />
PROMOTIONS<br />
Continued from preceding page<br />
cents and is usually made up with chocolate<br />
or strawberry topping.<br />
Soft drinks are dispensed by a Selmi-x<br />
thi-ee-spout disp>enser in paper cups.<br />
Orange, grape and Pepsi-Cola are used at<br />
the bar. Until recently only 10-cent cups<br />
were sold, they were six-ounce cups.<br />
Recently large cups, 12-ounce, were sold<br />
for 20 cents and signs calling atteni<br />
the "thirsty customers" to this larg(<br />
were placed near the dispenser. Tl<br />
creased the sale of soft drinks by<br />
25 per cent.<br />
Three Spacarb, four-flavor selfunits<br />
are placed at strategic points<br />
theatre. Hamaker suggests that th<br />
placed singly, instead of in batteri<br />
the greatest effectiveness. Lime, roc<br />
Pepsi-Cola, and Dr. Pepper are u<br />
these dispensers. It has been foun<br />
orange in self-service units does r<br />
MANLEY SUPER STADIUM .<br />
. ideal for<br />
drive-in operations, has fast, big capacity<br />
to meet big demand in a hurry. The<br />
counter of this practically designed machine<br />
is low enough for over-the-counter<br />
service. Fits right into your present<br />
counter. Be ready to serve those big<br />
intermission crowds faster . . . and make<br />
more profits. Write today! Manley, Inc.,<br />
1920 Wyandotte St., Kansas City's, Mo.<br />
Address Dept. BO-155<br />
Evergreen Theatres never over/oo(c on opportunity for seasonal and holiday decorations. Autumn<br />
cornucopias and a tinsel canopy created a holiday mood, during the Thanksgiving season, at the<br />
sions bar of the State Theatre, Spokane. Note the sign promoting a king-size drink, at the lef<br />
have increased about 25 per cent since the 20-cent drink has been available.<br />
My, that popcorn smells good .<br />
let's go back oncf gef some!'<br />
.^„<br />
,.3^^^^^^^'<br />
OAiir<br />
WITH BUTTERLIKE FLAVOR AND AROMA<br />
BRINGS 'EM BACK EVERY TIME!<br />
Check the<br />
plusses<br />
of<br />
Popsit Plus}<br />
Change language