Boxoffice-January.08.1955
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ic results, beyond our fondest dreams, are:<br />
le<br />
Horizontal VistaVision Camera—and the complete conversion of our<br />
) to this system.<br />
n VistaVision pictures already completed.<br />
few weeks ago, the top executives of our worldwide sales and adverdepartments<br />
came to Hollywood and viewed these ten productions,<br />
were extremely enthusiastic over what they saw. So eager were they<br />
ead the proof of the outstanding values in these pictures and of the<br />
ng merits of the<br />
Horizontal VistaVision Camera, that they urged the<br />
) to prepare a Special Film containing the highlights of the pictures.<br />
mning 20 minutes, this Special Film is nearing completion and is titled:<br />
Paramount Presents<br />
yistaYision<br />
MOTION PICTURE f HIGH FIDEHTY<br />
A Product Featurette<br />
^e are arranging trade showings of this film for exhibitors and will subntly<br />
furnish prints, unthout charge, to theatres for the entertainment of<br />
audiences.<br />
lincerely believe that this is a most important film. I think that, seeing<br />
1 will visualize for the first time A New IVor/d In Motion Pictures and<br />
5t potentialities. I am confident that, having seen it, you will agree that<br />
:a] technical and financial future of our industry rests upon the ultimate<br />
photographing and projecting of motion<br />
pictures standardized on the principles of the<br />
HORIZONTAL VISTAVISION CAMERA.<br />
President, Paramount Pictures Corporation<br />
(I
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