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146 Selectine Securities<br />

FIGURE 4-3<br />

The Holiday Effect (Average Preholiday Returns)<br />

New Year's<br />

PresidenYs Day<br />

Good Friday<br />

Memorial Day<br />

Fourth of July<br />

Labor Day<br />

Thanksgiving<br />

Christmas -<br />

Avg. Nonholiday<br />

I<br />

1 I I I I<br />

0 0.125 0.25 0.375 0.5 0.625 0.7<br />

Return (percent)<br />

Saurce: Data horn R. Adel. Hlph stak rem befom holidays: Sloan Workitq Paper, Massach-<br />

Technology. Cambridge. 1984.<br />

InsUWe of<br />

Blue Chip issues toward year In end. any case, the dollar magnitude<br />

of this year-end, large-capitalization stock rally is several times the<br />

magnitude of the more well-known January small-size effect.<br />

The holiday anomaly appears fairly stable over time. In the<br />

most recent decade, however, preholiday returns not have been exceptional.<br />

Nevertheless, the effect does not appear be a to statistical<br />

artifact. For instance, it is not driven by outliers, as 75 percent of<br />

preholiday days are up, versus only 54 percent of all trading days<br />

[Ariel(1984)].<br />

The settlement process, discussed as a potential explanation<br />

for the day-of-the-week effect, has complex implications for fluc<br />

tions in value around holidays [Lakonishok and Levi (1982)l. For<br />

example, this theory predicts a high Thursday return preceding a<br />

Friday holiday, which is what occurs. But it predicts a lower-thanaverage<br />

Friday return preceding a Monday holiday, this and is not<br />

consistent with empirical results. Moreover, the magnitude of any<br />

value changes occurring because of settlement procedures is much<br />

too small to account for the holiday effect.

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