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238 Managing Portfolios<br />

bound to ignore pertinent pricing information. A better approach<br />

would be to consider all the stocks in the universe, in order to glean<br />

the greatest amount of information possible. At the same time, one<br />

doesn’t wanto ignore the fact that the equity universe is characterized<br />

by subsets of stocks that behave similarly to one another and<br />

differently from the stocks in other subsets.<br />

A complex equity market, one that is neither completely integrated<br />

nor discretely segmented, calls for a valuation approach t<br />

considers the largest possible universe of stocks, while taking into<br />

account the differences between subsets that are captured by specific<br />

style models. In addition to a coherent evaluation framework,<br />

such an approach offers two major advantages over specific subset<br />

models.<br />

First, it is likely to provide more robust results. Because a<br />

model based on extensive and heterogeneous data better controls<br />

for multicollinearity in the independent variables, its parameter estimates<br />

are more efficient. Second, because of its range and depth of<br />

coverage, it is poised to take advantage of more profit opportunities<br />

than a more narrowly defined subset model proffers.<br />

A UNIFIED MODEL<br />

The unified approach starts with a blank slate, having no bi-<br />

ases regarding any particular group or groups of stocks. It searches<br />

built-<br />

.the widest possible universe for insights that may offer profitable<br />

investment opportunities. Rather than focusing on one a or few attribute-a<br />

DDM derivation of value, say, or stock P/E level, or<br />

firm size-the unified model is multidimensional. It includes the<br />

largest number of pertinent variables possible. In addition to a company’s<br />

industry affiliations, the model may look, for example, at<br />

price/eamings and price/casMow, size and neglect, beta and idiosyncratic<br />

risk, return reversal and momentum.<br />

Sigle-factor models of these variables offer only naYve indication<br />

of their relationships to price behavior. Such models cannot<br />

tell us how much of any detected correlation between P/E and price<br />

changes, for example, actually reflects variables such as firm size<br />

and/or industry affiliation, which are not included<br />

the model. Simultaneous<br />

modeling of all these variables across companies can

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