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CHAPTER 1 0<br />

High-Definition Style<br />

Rotation*<br />

Distinguishing between subtle style attributes pays ofl<br />

According to william Sharpe (1992), p. 9:<br />

Those concerned with [style] distinctions have focused most of their<br />

research on long-run average return differences; that is, they have<br />

asked whether small stocks or value stocks “do better than they<br />

should” in the long run. Less attention has been paid to likely sources<br />

of short-run variability in returns among such groups.<br />

While most active managers have focused on adding value via stoc<br />

selection, research suggests that, for large, well-diversified multimanager<br />

plans, stock selection adds little value [&, for example,<br />

Brinson, Singer, and Beebower (1991)l. Rather, as Brinson and his ce<br />

authors have documented, is it asset allocation that has the largest impact<br />

on investment fund returns. 90 Over percent of an average fund’s<br />

total return variance can be traced to its investment policy, the longterm<br />

allocation of its investme& across asset classes.<br />

Consultants and funds have lately become more concerned<br />

with the allocation of investments within an asset category-in particular,<br />

equities. How much does an equity portfolio’s allocation t<br />

different categories of equity-growth, value, large-cap, smallcap-contribute<br />

to its total return?<br />

263

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