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Chapter 5<br />

28. Id.<br />

29. Id. at 115-17.<br />

30. Id. at 116; see also id. at 116-17 (“Here, the examples proffered by plaintiffs (to which they claim<br />

YouTube was willfully blind) give at most information that infringements were occurring with particular works,<br />

and occasional indications of promising areas to locate and remove them. The specific locations of infringements<br />

are not supplied: at most, an area of search is identified, and YouTube is left to find the infringing clip.”).<br />

31. Id. at 117.<br />

32. Id. at 118.<br />

33. This includes online access providers, web hosting providers, content hosting or listing platforms (like<br />

YouTube and eBay), search engines and indexes, but does not extend to advertising networks and other online<br />

advertising entities or to payment providers.<br />

34. Maria A. Pallante, “The Next Great Copyright Act,” Twenty-Sixth Horace S. Manges Lecture, Columbia<br />

University (Mar. 4, 2013) (available at http://www.law.columbia.edu/null/<br />

download?&exclusive=filemgr.download&file_id=612486).<br />

35. Maria A. Pallante, “The Register’s Call for Updates to U.S. Copyright Law,” Testimony before U.S.<br />

House of Representatives, Committee on the Judiciary, Subcommittee on Courts, Intellectual Property & the<br />

Internet (Hr’g Mar. 20, 2013) (available at http://www.copyright.gov/regstat/2013/regstat03202013.html).<br />

36. House Judiciary Comm. Press Release, “Chairman Goodlatte Announces Comprehensive Review of<br />

Copyright Law” (Apr. 24, 2013) (“The goal of these hearings will be to determine whether the laws are still<br />

working in the digital age.”) (available athttp://judiciary.house.gov/index.cfm/pressreleases?ContentRecord_id=1B5C521A-D006-B517-9949-43E692E1E52E).<br />

37. Id.<br />

38. See “How Content ID Works” (available at http://support.google.com/youtube/bin/<br />

answer.py?hl=en&answer=2797370 or http://www.youtube.com/t/contentid).<br />

39. Id.<br />

40. Id.<br />

41. Id.<br />

42. Id.<br />

43. See “YouTube Copyright Complaint” (available at http://youtube.com/yt/copyright/copyrightcomplaint.html).<br />

44. See, e.g., Katja Weckstrom, “Liability for Trademark Infringement for Internet Service Providers,” 16<br />

Marq. Intell. Prop. L. Rev. 1, 5 (2012); Michael Leonard & John Sullivan, “Combating Trademark i-Nfringers:<br />

Practical Strategies for Enforcing Brands in Apps,” World Trademark Review at 47 (Oct./Nov. 2011) (available<br />

at http://www.worldtrademarkreview.com/Issues/Article.ashx?g=bb11215a-0313-4851-b191-d3836fb9d3a1).<br />

45. 600 F.3d 93 (2d Cir. 2010).<br />

46. Id. at 107-108.<br />

47. Id.<br />

48. Id.<br />

49. Id.<br />

50. Id. at 107 (“For contributory trademark infringement liability to lie, a service provider must have more<br />

than a general knowledge or reason to know that its service is being used to sell counterfeit goods. Some<br />

contemporary knowledge of which particular listings are infringing or will infringe in the future is necessary.”);<br />

see also Viacom v. Tiffany line of cases discussed above.<br />

51. Tiffany, Inc. v. eBay, Inc., 600 F.3d at 107. The Second Circuit also corrected Tiffany’s argument based on<br />

Inwood Labs. v. Ives Labs, Inc., 456 U.S. 844 (1982), clarifying that Inwood does not establish contours of the<br />

“knows or has reason to know” prong, and only confirms that liability can exist if a defendant “continues to supply<br />

its product to one whom it knows or has reason to know is engaging in trademark infringement.” Id. at 108. The<br />

Second Circuit also denied Tiffany’s argument that specific knowledge (and therefore liability) is established by its<br />

demand letters and DMCA take down letters; instead, the Second Circuit found that the demand letters and take<br />

down notices did not identify specific sellers of these counterfeit goods and that eBay removed listings from sellers<br />

it found to be counterfeiting and suspended repeat offenders from access to the site. Id. at 109. Under these<br />

circumstances, the court confirmed that Tiffany failed to demonstrate “that eBay was supplying its service to<br />

individuals who it knew or had reason to know were selling counterfeit Tiffany goods.” Id.<br />

52. Id. at 109 (“But we are also disposed to think, and the record suggests, that private market forces give<br />

eBay and those operating similar businesses a strong incentive to minimize the counterfeit goods sold on their<br />

82

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