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Final Progress Advisory Panel Report - Knight Program in ...

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espond to some approaches, and vacation<strong>in</strong>g families to others. It<br />

will be important to identify those market niches and design a dist<strong>in</strong>ct<br />

market<strong>in</strong>g approach for each. A strong place identity (whether<br />

one or several) can be marketed <strong>in</strong> dist<strong>in</strong>ctive, f<strong>in</strong>e-tuned ads target<strong>in</strong>g<br />

each of those market segments and other market niches.<br />

Plann<strong>in</strong>g, Urban Design, and Connectivity<br />

Like its observations on progress, the panel’s comments about<br />

obstacles and potential opportunities are organized around the<br />

focus of its recommendations: promot<strong>in</strong>g urban liv<strong>in</strong>g, a creative<br />

culture, and greater connectivity from the Hillside campuses to the<br />

downtown and waterfront area. Challenges related to plann<strong>in</strong>g and<br />

urban design <strong>in</strong>clude the need to:<br />

Strategies for Lake Place Plaza should address the big hole<br />

between it and Superior Street (above). They also need to<br />

address the trees that obstruct views of the park (top image<br />

below) and change its out-of-date design that attracts vagrants<br />

and illicit activity (bottom image below).<br />

Address the amount of surface park<strong>in</strong>g <strong>in</strong> Canal Park: The dom<strong>in</strong>ant<br />

land use <strong>in</strong> Canal Park is surface park<strong>in</strong>g, and that is limit<strong>in</strong>g its<br />

full potential as a dest<strong>in</strong>ation. Park<strong>in</strong>g is a fundamental necessity;<br />

surface park<strong>in</strong>g lots are not. A park<strong>in</strong>g management plan and longterm<br />

strategy to convert surface lots to structured park<strong>in</strong>g concealed<br />

with<strong>in</strong> blocks and <strong>in</strong>troduce centralized valet systems can<br />

unlock a much greater development potential for Canal Park that<br />

will build on and enhance the exist<strong>in</strong>g assets.<br />

Ref<strong>in</strong>e the form-based districts <strong>in</strong> the Unified Development Code and advance<br />

Complete Streets plans: The form-based districts <strong>in</strong> the Unified Development<br />

Code need ref<strong>in</strong>ements (discussed <strong>in</strong> Recommendations),<br />

and new developments that visually demonstrate the code’s benefits<br />

will help communicate new opportunities. That will take courage<br />

and political will. Also important is advanc<strong>in</strong>g the Complete<br />

Streets policy, which seems to have slowed down.<br />

Pay attention to the design of the Downtown Multi-Modal Transportation<br />

Term<strong>in</strong>al and passenger rail l<strong>in</strong>ks: To ensure its future success, the term<strong>in</strong>al design should be more clearly articulated<br />

and the focus of rigorous plann<strong>in</strong>g. Multi-modal centers can be great urban assets, but they often suffer<br />

from <strong>in</strong>adequate urban design due <strong>in</strong> part to overcompensat<strong>in</strong>g traffic <strong>in</strong>frastructure to service the flow of<br />

automobiles <strong>in</strong> and out of the center rather than emphasiz<strong>in</strong>g the seamless connection for pedestrians between<br />

the center and transit. The term<strong>in</strong>al should <strong>in</strong>corporate elements of the urban architecture and urban design<br />

features from the best examples of multi-modal centers. Complementary to the term<strong>in</strong>al is implement<strong>in</strong>g a viable<br />

passenger rail l<strong>in</strong>k to the Tw<strong>in</strong> Cities that will help attract more residents, bus<strong>in</strong>esses, visitors, and students.<br />

Activate empty storefronts: Vacant or un<strong>in</strong>terest<strong>in</strong>g storefronts significantly reduce the walkability of a number<br />

of pedestrian pathways. While traditional retail may not return <strong>in</strong> the short term, other solutions are needed<br />

29

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