4. Developing the Taxi Transformation Plan - SPAD
4. Developing the Taxi Transformation Plan - SPAD
4. Developing the Taxi Transformation Plan - SPAD
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2.13) Public Concerns<br />
Public feedback on taxi services has been obtained through examination of recent customer<br />
complaints and <strong>the</strong> latest Pemandu Q3 2010 NKRA Baseline Survey.<br />
The survey assessed public transport users‟ satisfaction levels with <strong>the</strong> service <strong>the</strong>y received.<br />
Figure 2.6 shows 89% of taxi users found <strong>the</strong> service provided satisfactory or acceptable. <strong>Taxi</strong> users<br />
displayed <strong>the</strong> second highest satisfaction levels behind LRT users. It is recognised that <strong>the</strong>se<br />
figures only represent service users and in order to understand satisfaction levels across <strong>the</strong> wider<br />
population it is important to undertake wider reaching public attitude surveys with both service<br />
users and non users. It is likely that a satisfaction measurement which includes non users will<br />
<strong>the</strong>refore be lower meaning that overall satisfaction levels are likely below <strong>the</strong> current 89%<br />
quoted.<br />
Figure 2.6: Public Transport Users Satisfaction Levels, (source Pemandu Q3 2010)<br />
O<strong>the</strong>r customer feedback has been obtained from a log of customer complaints received by <strong>the</strong><br />
central complaints management division. The operator consultation highlighted that complaints<br />
are not always reported to <strong>the</strong> official body and that operators receive, investigate and deal with<br />
customer complaints <strong>the</strong>mselves in parallel to <strong>the</strong> official processes. The implication is that <strong>the</strong>re<br />
is no central comprehensive log of customer concerns as some are never officially reported by <strong>the</strong><br />
operators receiving <strong>the</strong>m.<br />
Of <strong>the</strong> official concerns reported by <strong>the</strong> public <strong>the</strong> key <strong>the</strong>mes can be divided into three areas;<br />
drivers, vehicles and overall journey experience. These can be summarised in Table 2.10:<br />
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