Cosmetic Surgery and Beauty Magazine #67

EDITOR’S LETTER
The world of cosmetic surgery certainly doesn’t stand still
– 17 years on and we are still reporting on new advances
in technology and procedures. Who would have thought
Tthat when we fi rst launched Cosmetic Surgery Magazine in 1998
botulinum toxin injections (the number-one cosmetic procedure
globally) weren’t even available in Australia? Or that back then the
debate was raging over whether carbon dioxide or erbium laser
was better for skin resurfacing, when these days fractional lasers
can reduce the downtime from several weeks to a couple of days?
I think very few people would have predicted just how mainstream cosmetic
enhancement would become, or the capabilities of today’s non-surgical devices and
products to rival the results of certain surgeries. Now it’s your turn to predict the future
of cosmetic surgery and enhancement. Turn to page 46 and hazard a guess at which
procedures will be hot (or not) in our Cosmetic Surgery Trends feature.
Men haven’t been immune to the changing landscape of cosmetic enhancement. The
number of cosmetic procedures for men has increased by more than 273 percent since
1997, with cosmetic injectables, rhinoplasty, body contouring and eyelid surgery being
among the most popular procedures. You can read more about this growth in our Men’s
Special, which includes the Rise and Rise of Male Cosmetic Surgery on page 58 and Why
Do Men Age Better? on page 38.
We also report on the innovations for treating hair loss (pages 66 and 70), groundbreaking
advancements in laser technology (from page 88), and showcase some outstanding before
and after results in breast augmentation (from page 50) and face surgery (from page 74).
Plus, there’s a bumper beauty section in this issue, including the products to use to repair
post-summer skin (page 116) and the best new beauty buys of 2015 (page 124).
It’s not just technologies and surgical techniques that are constantly evolving in this
industry – the way prospective patients research and choose doctors is also changing,
with more and more people jumping online to further their research. To meet the demand
of our readers, last year we launched our free online version of Cosmetic Surgery & Beauty
Magazine on www.cosbeauty.com.au and have been blown away by the great response.
We’re now seeing more than 400,000 visitors a year to the digital editions alone – and it’s
growing daily!
I’m excited about the future of Cosmetic Surgery & Beauty Magazine as we build
on the success of our digital editions and further expand our online content network to
provide you with trusted, relevant and comprehensive information.
Cheers to a great 2015!
Michelle Kearney
Editor-in-Chief
michelle@bellamedia.com.au
Michelle Kearney is sole director of The Bella Media Group and no other parties or individuals have any fi nancial interest in the
company or in Australian Cosmetic Surgery & Beauty Magazine (ACSBM). Reproduction in whole or in part is not permitted without
the written authorisation of the publisher. All reasonable efforts have been made to trace copyright holders. All manuscripts and
articles submitted for publication remain the property of The Bella Media Group. This magazine contains general information only and
does not purport to be a substitute for medical advice. All readers are advised to seek medical advice from a doctor if considering
cosmetic surgery. The publisher and the authors do not accept any liability whatsoever in respect of an action taken by readers in
reliance on the recommendations set out in this magazine. Except where specifi ed in captions, photographs depict models who have
not necessarily received treatments described in this magazine.
Advertising Policy ACSBM follows and upholds the Australian Competition and Consumer Commission (ACCC) Guidelines to
Advertising Medical Services, the Therapeutic Goods Administration (TGA) advertising regulations for therapeutic goods and services,
and individual state Medical Board guidelines. All reasonable effort is made by ACSBM to ensure that all advertisements accepted
for publication follow these guidelines. Copies of these guidelines are available from the individual agencies and boards. ACSBM
reserves the right to reject advertising that is in breach of these guidelines. All ACSBM advertisers assume sole responsibility and
liability for statements contained in their advertising copy, and hold harmless and indemnify ACSBM, Bella Media, and offi cers,
directors and employees from and against all liability, loss, claim, damages, costs or expenses arising out of matter contained in the
advertising. Advertisers accept these terms and responsibilities when signing an advertising contract with ACSBM.
Read the online edition at
www.cosbeauty.com.au
Issue 67
FEB - APRIL 2015
Editor-in-Chief
Michelle Kearney
Editorial Director
Aimée Surtenich
Production Coordinator
Camila Kawashita
Art Director
Debbie Pilarinos
Writers
Caitlin Bishop, Tara Casey,
Aimée Surtenich
Photographers
Debbie Pilarinos, ShutterStock
Distribution &
Subscription Enquiries
Bill Dunk
Phone 02 9398 2755 Fax 02 9398 2855
Email acsmag@bellamedia.com.au
Advertising Enquiries
Michelle Kearney
Phone 02 9398 2755 Mob 0419 624 246
Email michelle@bellamedia.com.au
Editorial Enquiries
Michelle Kearney, Aimée Surtenich
Phone 02 9398 2755 Fax 02 9398 2855
Email acsmag@bellamedia.com.au
Produced & Published by Bella Media
ABN 86 082 157 695
Managing Director
Michelle Kearney
Chief Operating Officer
Bill Dunk
Public Relations, Marketing
& Event Organisation
Phone 02 9398 2755 Fax 02 9398 2855
find us on
Facebook
australian cosmetic
surgery magazine,
cosmetic beauty
directory
follow us
on Twitter
@cosmetic_beauty
@bellamedia
follow us
on Instagram
CosBeauty
Office address
Level 1, 42a Frenchmans Road
Randwick, NSW, 2031
Phone +61 2 9398 2755 Fax +61 2 9398 2855
www.bellamedia.com.au
All ‘before and after’ photographs in
Cosmetic Surgery & Beauty Magazine
articles are of genuine patients. It is
important to understand that they represent
one person’s experience and there is
no guarantee that any other patient will
experience similar results.
18