Manual on elective ii - theme parks and attractions
Manual on elective ii - theme parks and attractions
Manual on elective ii - theme parks and attractions
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Theme Parks <strong>and</strong> Attracti<strong>on</strong>s<br />
Catchment area<br />
This is the area from which an attracti<strong>on</strong> is able to draw its visitors. The size of the<br />
catchment varies from local to regi<strong>on</strong>al to internati<strong>on</strong>al. Some attracti<strong>on</strong>s are able to<br />
entice visitors from <strong>on</strong>ly within a few kilometers (eg Sam Tung Uk Museum in Tsuen<br />
Wan, H<strong>on</strong>g K<strong>on</strong>g SAR) while other famous attracti<strong>on</strong>s are more appealing in the<br />
regi<strong>on</strong> in which they are located (eg Big Buddha at the Po Lin M<strong>on</strong>astery <strong>on</strong> Lantau<br />
Isl<strong>and</strong>, H<strong>on</strong>g K<strong>on</strong>g SAR). In reality, many attracti<strong>on</strong>s like small-scale museums <strong>and</strong><br />
country <strong>parks</strong> <strong>on</strong>ly enjoy a local catchment area for they serve more as leisure facilities<br />
for local residents rather than as major tourist attracti<strong>on</strong>s.<br />
Very few attracti<strong>on</strong>s in the world enjoy an internati<strong>on</strong>al catchment area. They are<br />
usually unique <strong>and</strong> famous so that every<strong>on</strong>e would like to visit <strong>on</strong>ce in their lifetime.<br />
Examples include the Gr<strong>and</strong> Cany<strong>on</strong>, Victoria Falls, Pyramids at Giza, Walt Disney<br />
World <strong>and</strong> the Olympic Games (wherever they are held).<br />
It is an advantage if an attracti<strong>on</strong> is located in a destinati<strong>on</strong> with or next to a large<br />
populati<strong>on</strong>. This means that there will be a greater market potential for the attracti<strong>on</strong>.<br />
Apart from populati<strong>on</strong>, other major attracti<strong>on</strong>s <strong>and</strong> supporting infrastructure such as<br />
the transportati<strong>on</strong> network, accommodati<strong>on</strong> <strong>and</strong> catering outlets etc. within the<br />
catchment area are also key indicators which facilitate <strong>and</strong> enable the forecasting of<br />
potential visitor numbers to an attracti<strong>on</strong>.<br />
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