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2. Lsit of the Directors of the Council and Executive Board Members

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) Performance Indicators<br />

Related Activities:<br />

1. Trade Seminar ”Newest Information <strong>of</strong> Exhibitors”<br />

Date: November 16(Tue), 2010<br />

Venue: ASEAN-Japan Hall<br />

Lecturer: Ms. Noriko Okura<br />

President <strong>of</strong> Gender Merie Co., Ltd.<br />

Number <strong>of</strong> participants: 16<br />

<strong>2.</strong> Trade Seminar ”Newest Information <strong>of</strong> Exhibitors”<br />

Date: November 17(Wed), 2010<br />

Venue: ASEAN-Japan Hall<br />

Lecturer: Ms. Maki Saito<br />

President <strong>of</strong> AMZ International Co., Ltd.<br />

Number <strong>of</strong> participants: 35<br />

3. Spot Sales<br />

Date: November 18(Thu), 2010<br />

Indicators Results<br />

Number <strong>of</strong> Media Coverage 8<br />

Number <strong>of</strong> Business Meetings 109<br />

Estimated Amount <strong>of</strong> Sales (US$ M) USD 900,000<br />

Client Satisfaction Rating (Exhibitors) 9.3<br />

Client Satisfaction Rating (Buyers) 8.6<br />

c) Evaluation/Recommendation<br />

i) The Lao products appealed to many Japanese buyers especially for its<br />

traditional h<strong>and</strong>-weaving technique <strong>and</strong> a variety <strong>of</strong> h<strong>and</strong>-made<br />

products.<br />

ii) As a result, <strong>the</strong> estimated amount <strong>of</strong> sales with Japanese buyers reached<br />

US$0.9 million a year.<br />

iii) Organizing attractive events such as trade seminar, daily spot sales <strong>and</strong><br />

setting up <strong>the</strong> Café Lao corner were effective ways to atract more buyers<br />

to this program.<br />

iv) According to <strong>the</strong> TPO (TPPD), two Japanese companies (Muji Inc., <strong>and</strong><br />

Takashimaya) started concrete business transactions with some Lao<br />

exhibitors.<br />

13

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