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i Patrick W. Staib Anthropology This dissertation is approved, and it ...

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Chapter 7<br />

Organic Coffee Cooperatives in Las Segovias:<br />

Power Dynamics <strong>and</strong> Challenges for Export Production<br />

Trad<strong>it</strong>ional channels for export control the flow of organic coffee <strong>and</strong> other alternatively<br />

produced commod<strong>it</strong>ies from Nicaragua to consumer nations. In order to obtain<br />

development funding, farmer-owned <strong>and</strong> -managed organizations must prove to the<br />

funding agencies that they have a stable market for their products <strong>and</strong> a v<strong>is</strong>ion for growth.<br />

<strong>Th<strong>is</strong></strong> scenario resembles the dynamic of small business development in much of the<br />

cap<strong>it</strong>al<strong>is</strong>t world. Farmers must justify the support they receive w<strong>it</strong>h aspirations for<br />

expansion that are often beyond what <strong>is</strong> real<strong>is</strong>tic for small-scale farmers in Las Segovias.<br />

Based in global cap<strong>it</strong>al<strong>is</strong>m, alternative development appeals to the growing<br />

market dem<strong>and</strong> for socially just <strong>and</strong> ecologically sustainable products. The shift toward<br />

organic coffee production provides a model for success for small-scale <strong>and</strong> subs<strong>is</strong>tence-<br />

level farmers. <strong>Th<strong>is</strong></strong> model <strong>is</strong> embedded in the d<strong>is</strong>course of entrepreneurship w<strong>it</strong>hin the<br />

cap<strong>it</strong>al<strong>is</strong>t system. The conventional entrepreneurial d<strong>is</strong>course does not prior<strong>it</strong>ize<br />

commun<strong>it</strong>y-level sustainabil<strong>it</strong>y, but rather individual survival <strong>and</strong> success, which <strong>it</strong> <strong>is</strong><br />

assumed will lead to the betterment of the commun<strong>it</strong>y. Recent alternative forms of<br />

entrepreneurship come from the hegemonic agribusiness model for “successful” farming,<br />

which stems from the cap<strong>it</strong>al<strong>is</strong>t tenets that Max Weber d<strong>is</strong>cussed in h<strong>is</strong> cr<strong>it</strong>ique of the<br />

Protestant work ethic <strong>and</strong> Calvin<strong>is</strong>m (Giddens 1971).<br />

Farmer-owned cooperatives such as the three that I worked w<strong>it</strong>h in San Juan are a<br />

crucial facet of the coffee industry. They adapt present-day concerns to collective<br />

194

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