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i Patrick W. Staib Anthropology This dissertation is approved, and it ...

i Patrick W. Staib Anthropology This dissertation is approved, and it ...

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waste my time w<strong>it</strong>h the smaller farmers because they barely produce <strong>and</strong> don’t<br />

sustain the organization.)<br />

Doña Rosa replied, “Es la idiosyncracia de los productores. (It’s the idiosyncrasy<br />

of the farmers.)<br />

“No,” replied Santos, “¡es la indio-syncracia de los productores! (No, <strong>it</strong>’s the<br />

indio-syncrasy of the farmers.)<br />

No one replied. Santos’ rac<strong>is</strong>t play on words was indicative of h<strong>is</strong> prejudice<br />

against indigene<strong>it</strong>y <strong>and</strong> campesinos alike. Santos’ racially oriented remarks reflect a<br />

general sentiment among the educated <strong>and</strong> affluent classes of the region that campesinos<br />

are ignorant <strong>and</strong> unmotivated, that those character<strong>is</strong>tics are ‘indio,’ <strong>and</strong> that the Agrarian<br />

Reform of the S<strong>and</strong>in<strong>is</strong>ta era only made them more dependent on government support<br />

<strong>and</strong> international aid. In my opinion, in order for alternative or sustainable development<br />

to gain acceptance in th<strong>is</strong> region, <strong>it</strong> must work to break down trad<strong>it</strong>ional hierarchies <strong>and</strong><br />

rac<strong>is</strong>t att<strong>it</strong>udes, rather than reinforce them.<br />

El Naranjo Preschool Project: A Case Study of Social Premium Funds<br />

After the 2003–2004 harvest season, the UCA general assembly voted to invest their<br />

social premium funds from the export of Fair Trade certified coffee in the construction of<br />

a preschool at El Naranjo. The UCA’s social premium fund for that season’s Fair Trade<br />

export was US$5,000—5% of the total value of fair-trade-certified coffee sold.<br />

According to Napoleon Polanco, the UCA president at the time, “Es la comunidad más<br />

pobre de la UCA. Decidimos brindarles este bien para mejorar el nivel de vida de su<br />

juventud. (It’s the poorest commun<strong>it</strong>y in the UCA. We decided to give them th<strong>is</strong> asset to<br />

improve living cond<strong>it</strong>ions for the youth.)”<br />

249

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