Planning education to care for the earth - IUCN Knowledge Network

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AcknowledgementsPlanning Education to Care for the Earth is based on papers presented at theIUCN - The World Conservation Union - General Assembly workshop“Changing Attitudes and Practices” held in Buenos Aires, Argentina, inJanuary 1994. The workshop was organised by the Commission onEducation and Communication with support from the United NationsEducational, Scientific and Cultural Organisation (UNESCO) and theNetherlands Ministry of Agriculture, Nature Management and Fisheries:Department Nature, Forests, Landscape and Wildlife.Funds for editing and printing this book have been provided principally bythe Danish International Development Agency (DANIDA) - from Danishfunding of the IUCN environmental education programme - and by theUnited Nations Environment Programme (UNEP).Good will, collaboration and a ready giving of time and expertise arecharacteristic of IUCN commissions. This book happened because oneCommission member, Dr Joy Palmer, of Durham University, UK, took onvoluntarily the original editing and selection of papers. Thanks are due toLynn Carrington and Ann Scott of the University of Durham for typingsubstantial portions of the manuscript, to Cecilia Nizzola, IUCN, for hercontributions to typing and to supporting the Commission’s work, and toAnton Goldstein who voluntarily scanned and corrected the original articlesduring his holidays.The authors, many of them members of the Commission, have workedpatiently and supportively with us on their articles as the book has takenshape. Frits Hesselink, as the Commission’s chairperson, has been a drivingforce in positioning its work in the area of strategic planning andmanagement of environmental communication and education.Thanks are due to Anthony Curnow for his concise editorial style, and toMorag White of IUCN for managing the production process.British Airways sponsored travel between England and Geneva for thepurpose of consultation and planning of the book. The airline’s support ofconservation activities in this way is gratefully acknowledged.The IUCN environmental education programme, which assists theCommission on Education and Communication in its work, has been in themain supported by the Netherlands Ministry of Agriculture, NatureManagement and Fisheries: Department Nature, Forests, Landscape andWildlife from 1991-1993, and from 1994-1995 in conjunction withDANIDA. The support of the Netherlands and Danish governments isgreatly appreciated.vii
ForewordMy introduction to IUCN - The World Conservation Union, was at theGeneral Assembly held in Buenos Aires, Argentina, in January 1994. I hadjust been designated Director General of the Union. I found it enormouslystimulating to join delegates from all parts of the world - from governmentsand non-government organisations alike - as they debated, discussed andplanned ways to care for the earth and its peoples. Their energy, sense ofcommitment, and enthusiasm impressed me and fired up my own enthusiasmfor the job before me.Three months later, in assuming office as Director-General, I took up thechallenge of working to forge that energy and commitment into a morepowerful force for conservation. This meant further stimulating the alliancebetween IUCN members, the voluntary expert networks we callCommissions, and the secretariat. It seems very apparent that only whenthese three “pillars” are interlocking, that we have the underpinning theUnion needs to take on the daunting environmental tasks we have before us.I feel strongly that if we are to stand a chance of addressing the world’scomplex environmental problems, we have to motivate public participationin caring for the earth, while meeting the development needs of people. It isnow universally recognised that education and communication are essentialtools in making this ideal of “conservation and sustainable development” areality and a part of popular thinking, acting and doing. That, at least, is thetheory. As always, the practice is not so obvious.The interface between theory and practice is exactly what IUCN was lookingat in Buenos Aires, where workshops provided an opportunity to share andanalyse international experiences based on the principles embodied inCaring for the Earth, A Strategy for Sustainable Living. To explore one ofthese principles, that we need to change personal attitudes and practices inorder to care for the earth, IUCN’s Commission on Education andCommunication organized a workshop entitled “Changing attitudes andpractices”. This book is a direct result of the papers presented at thatworkshop.The book has three sections: the first seeks to provide some bases forplanning education and communication, the second looks at NGO educationprogrammes, and the third at planning education at the national level.Thus, these sections play to one of IUCN’s unique strengths: its ability tobring together government and NGO organisations behind the banner ofconservation. No other organisation has NGOs, national governments, andgovernmental organisations as its members. But in order to get thegovernments and NGOs to really work together, we must recognize that eachhas different needs and different capacities. While NGOs may be critical ofgovernment action at times - and often rightly so - , they also have much tooffer governments in a positive sense. NGOs are good facilitators infostering community participation in environmental work, a role someviii
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Environmental education programmes
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Education and communication support
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Communication in support of protect
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