Indexaccounting standards, 35, 57, 65, 105, 125, 128acquisition, 4, 49, 73, 81, 107, see also mergers &acquisitions (M&A)activist, 85, 89, 154, see also shareholderadd, see recommendationadvertising, 4, 9, 13, 55, 69, 131advisor, 7, 10, 38, 47, 62, 112, 149, 156aftermarket, 8, 10, 14, 16, 23agency, 49, 50, 63, 64, 80, 126, 131, see alsoadvisor; press; public relations; ratingagencies; service provideralert, 45, 123, 155analyst, 36, 44, 48, 51, 82, 87, 112, 125, 135,141, 173, 177, see also analyst day;buy-side; consensus; coverage; creditanalyst; financial analyst; sell-sideanalyst day, 141–4, 152, 173, see alsocalendar; financial calendar;investor dayannual general meeting, 8, 31, 55, 66–7, 81,148–50, see also individual shareholder;retailannual report, 8, 16, 43, 49, 55–6, 68, 125,127–30, 153, 166anticipating, 26, 155appointment, 72, 116arbitrage, 87archives, 45, 122, 124, 131assets, 37, 59, 72, 86, 87, 101, 154audience, 10, 13, 35–9, 79, 81, 91, 122, 132, seealso target; targetingaudit, 114, 146audit committee, 34audit firm, 49statutory audit, 108audited, 4, 8, 66, 128auditors, 69, 93, 109, 114, 128awards, 61, 123, 166awareness, 29, 31, 34, 70, 92, 101, 140back-up, 14, 134balance sheet, 3, 65, 68, 74, 120, 128ballot cards, 81bank, 4, 15, 38, 53, 67, 71, 83, 118, 137, see alsocustodian bank; depositary bank; investmentbank; retail, retail bankbenchmark, 20, 52, 126, 165benefits, 84bid, 5, 68, 80, 116, 124, 154black-out periods, 98blog, 126board of directors, 19, 31, 33, 39, 52, 89, 169boiler plate, 120bond, 3, 37, 38, 51, 68, 73, 78, 85, 182, see alsobondholder; debt; rating agencies;roadshowbondholder, 35, 126brand, 4, 71, 101, 118, 128, 154, 160broker, 8, 9, 36, 67, 82, 98, 137, 140, 178, seealso investment bank; investment bank;sell-side; stock; stock brokerbudget, 11, 25, 30, 45, 55–6, 66, 119, 137, 160,see also identificationbusiness model, 5, 19, 71, 86, 90, 105–11, 144,170, 175business segment, 174buy, see recommendationbuyback, 69, 73, 114buy-side, 14, 35, 36, 82, 87, 135, 177, 178, seealso financial analystbylaws, 66, 80, 126, 155calendar, 46, 125, 142, see also financial calendarcapital, 1, 3, 6, 19, 20, 52, 60, 69, 71, 78, 84,101, 106, 118, 141, 171, see also capitalmarkets; capital market day; cost of capital;equity; return on capital employed; share,share capital; venture capitalcapital expenditure, 72, 106, 182183
184INDEXcapital increase, 49, 60, 68, 72, 81, 83, 136,153, 164capital market day, 141capital markets, 2, 15, 20, 22, 26, 30, 32,58, 170career, 25, 33, 42cash flow, 53, 86, 106, 110, 182cash flow statement, 128, see also financialstatementscentral securities depositary, 80chairman, 32, 90, 128, 137, 148checklist, 171chief executive officer (CEO), 9, 31, 26–8chief financial officer (CFO), 26–8, 31,90, 133chief operating officer (COO), 11clearing agencies, 80coach, 12code of conduct, 9, 116code of ethics, 33, 116communications, 5, 9, 19, 32, 46, 48, 57, 101,107, 114, 119communications strategy, 75, 118, 154–8corporate communications, 9, 29, 31, 43, 47,74, 93, 170employee communications, 10, 34, 117financial communications, 10, 19, 24, 28, 38,43, 47, 59, 91, 113, 116, 130integrated communications, 4, 74–6internal communications, 10, 34, 104strategic communications, 25, 32–4, 75, seealso advisor; agency; crisiscommunications; financialcommunications; mergers & acquisitions(M&A)community, 40, 50, 54, 71, 74, 117, 125, 141,165, see also analyst; hedge fund;investment communitycomparable, 1, 35, 52, 65, 91, 161, 170compensation, 4, 5, 66, 106, 114, 116,164, 171competition, 2, 20, 23, 33, 38, 39, 72, 73, 86, 98,101, 108, 141, 152, 163, 165, see alsoenvironmentcompliance, 17, 24, 29, 34, 45, 58, 70, 74,76, 160concentration, 88, 162conference, 8, 39, 61, 93, 98, 125, 141, 152,160, 178conference call, 9, 44, 52, 64, 98, 116, 120–2,132, 138, 145–7, 164, 173confidence, 2, 23, 145, 146, 156confidential, confidentiality, 2, 41, 115conflict, 49, 150consensus, 15–18, 39, 53, 60, 111, 126, 135,161, 164consistency, 2, 8, 13, 21, 29, 32–4, 75, 91, 101,109, 118, 121, 133, 155consultant, 50, 166, see also advisor; agency;service provider; vendorcontact list, 51, see also data, databaseconvergence, 74, 118core, key shareholders, 6, 136, 157, 182corporate access, 36corporate culture, 29, 34, 114, 128, 142corporate governance, 19, 29, 33, 35–9, 48, 69,87, 101, 114, 116–17, 126, 129, 149, 161corporate social responsibility, 87, 101,117, 152corporate web site, 13, 123, 127, 130, 151, seealso online investor relations; web sitecost of capital, 6, 55, 114, 163costs, 25, 38, 41, 50, 55, 69, 74, 79, 114, 141,170distribution costs, 153financing costs, 3, 6mailing costs, 98, 129see also budget; cost of capital; savingscoverage, 30, 36, 47, 67, 71, 133, 137, 155, 178,182, see also sell-sidecredibility, 4, 8, 30, 31, 42, 72, 99, 101, 104, 112,133, 155, 157, 165credit analyst, 72, 126credit rating, 38, 126crisis, 6, 84, 124, 145, 164crisis communications, 48, 74, 79, 154–7culture, 48, 101, 148currency, 5, 46, 87, 124, 140, 159, 173custodians, 38, 80customer, 4, 42, 53, 74, 78, 83, 91, 103, 114, 152,162customer relationship management (CRM),153customer-supplier, 28, 34, 35, 38data, 5, 8, 34, 54, 65, 83, 91, 93, 106, 117, 124,172financial data, 44, 71, 125, 131data sheet, 172database, 16, 45, 51, 82, 86, 137, 140, 157share data, 52, 125deal, 4, 36, 43, 46, 52, 64, 79, 109, 115, 124,136, 164debriefing, 16, 144debt, 3, 37, 53, 73, 87, 106, 128debt investor relations, 20–1, 40, 46, 90see also bondholder; credit analyst;transactiondepositary bank, 79dialogue, 14, 17, 26, 89, 103, 108, 133, 139, 148,155, 166, see also annual general meetingdiluted, 84
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INVESTOR RELATIONS
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Investor RelationsPrinciples and In
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ContentsList of IllustrationsIntrod
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CONTENTSvii3.3 Understanding Market
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CONTENTSix4 Measuring The Value Of
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IntroductionAll things being equal,
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INTRODUCTIONxiiion the primary mark
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CHAPTER 1Competing forCapitalBringi
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COMPETING FOR CAPITAL 3FoundersShar
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COMPETING FOR CAPITAL 5attract and
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COMPETING FOR CAPITAL 7OfferDemandS
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