Investor Relations

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INDEX 189risk, 4, 6, 38, 54, 72, 87, 98, 101, 155, 175risk factor, 68, 108, 110, 128roadshow, 12, 16, 122, 136–41, 178sales, 9, 12, 42, 53, 65, 98, 99, 100, 104, 110,122, 144sales force, salespeople, sales team, 35, 36, 137save-the-day, 98savings, 41, 56, 98, 117, 123, 130, 153, 167schedule, 13, 54, 93, 105, 135, 139, 142school holidays, 98, 143, 159script, 122, 132, 145secondary offering, 30, 78, 136sector, 1, 4, 11, 13, 16, 36, 43, 68, 72, 82, 92,100, 103, 128, 141, 166, 178, 182securities, 1, 3, 6, 37, 45, 62, 65–9, 80, 87, 129U.S. Securities and Exchange Commission, 91segment, 101, 120, 174, 175segmentation, 83, 88sell, 2, 7, 36, 59, 62–4, 84, 90, see also analyst;recommendationsell-side, 15, 35, 36, 44, 50, 51, 92, 98, 133, 135,141, 161, 166, 177senior management, 25, 79, 107, 152, 161sentiment, 28, 35, 39service provider, 20, 45, 47, 48, 51, 63, 126, 167settlement, 80share, 4, 10, 12, 16, 25, 32, 42, 45–7, 52–4, 60–9,71–4, 79–84, 90, 107–18, 133, 151–5,160–8share capital, 12, 15, 68, 71, 80share data, 125share ownership, 5, 13, 18, 45, 54, 79, 84, 125share price, 5, 12, 25, 37, 45, 52, 59, 63, 74,90, 109, 151, 160see also earnings, earnings per share; stockshareholder, 1, 12, 35, 41, 52, 58, 65, 74, 78, 85,98, 116, 125, 127, 137, 171, 173, 178shareholder activism, 5shareholder base, 4, 6, 15–18, 30, 45, 51, 67,79, 84, 106, 129, 147, 153, 162shareholder club, 154shareholder democracy, 66, 14shareholder guide, 151shareholder letter, 119, 130shareholder loyalty, 79, 153shareholder relation management (SRM), 51,60, 153see also activist; annual general meeting; coreshareholder; employee; equity;identification; individual shareholder;institutional investor; remuneration;retail; total shareholder return; value,value creationshort selling, 87short-term, 1, 23, 36, 84, 85, 87, 107, 110, 173site visit, 3, 98, 143, 152, 174slideshow, 121small and midcaps, 141small company, 17social media, 126social responsibility report, 152socially responsible investment, 33, 35, 106socially responsible investors, 87, 152software, 41, 45, 51, 103, 153, 169sovereign fund, 37, 87spokesperson, 11, 35, 42, 48, 50, 70, 100, 119,150spreadsheet, 41, 45, 124, 130state-owned, 1, 10, 20, 87stock, 79, 84, 111, 139, 151, 162, see alsoperformance; tradingstock broker, 132stock exchange, 58, 82, 91, 104stock market, 20, 80, 151stock options, 118stock price, see share, share pricestock split, 60, 69stock surveillance, 29, 55stock symbol, 125strategic communications, 33, 75strategy, 7, 8, 11, 19, 20, 32, 46, 67, 72, 83–8,107, 118, 121, 139, 144, 160, 170, 173investor relations strategy, 11, 15, 26, 44, 55,160see also acquisition; communicationssupervisory board, 26supplemental information, 120supplier, 22, 27, see also customer, customersuppliersurvey, 56, 144, 165sustainable development, 29, 38, 104, 117, 126,158, 161, 165target, 5, 15, 37–9, 105, 114, 178target audience, 10, 14, 35, 92, 102, 119, 155,162target price, 5, 15, 36, 54, 162see also forecasts; outlooktargeting, 48, 82, 85–90, 90, 137, 163, 178technology, 37, 93, 108, 142, 145, 153, 170threshold, 54, 69, 80ticker symbol, 182, see also stock, stock symboltime difference, 52, 64time horizon, 9, 36, 85, 110time zone, 64, 145, 147timeline, 11, 178timing, 6, 72, 116, 142, 158, 178total shareholder return, 73, 113, 163trade show, 10, 61, 93, 98, 128trading hours, 64trading volumes, 17, 36, 47, 52, 71, 125, 161
190INDEXtraining, 8, 14, 19, 138, 139transaction, 1, 13, 20, 43, 48, 61, 68, 104, 115,124, 132, 136, 162translation, 102, 109, 152transparency, 3, 35, 44, 70, 74, 87, 100–2, 120,152, 155, 165, 176transparency directive, 58, 100travel, 13, 137, 141treasury, 21, 33, 37, 46, 58, 126treasury stock, shares, 69, 182trust, 38, 113, 153–7underwriter, 84US GAAP, 57, 128valuation, 1, 3–5, 12, 19, 25–8, 86, 33, 47, 54,71, 88, 108, 111, 117–21, 160, 179valuation multiple, 3, 11, 82, 161see also modelvalue, 39, 47, 74, 83, 87, 101, 106, 125, 135, 137,153, 160, 165, 178book value, 53fair value, 26, 47nominal value, 80shareholder value, 34value creation, 6, 107, 113, 163, 170value driver, 74values, 104, 110, 115, 118, 148, 152, 162, 170,171vendor, 145venture capital, 1, 4, 18, 78video, 13, 124, 152visibility, 4, 13, 20, 30, 47, 50, 99, 106,123, 129vision, 19, 24, 28, 84, 101, 104, 142, 170visuals, 116, 121, 131, 146volatility, 79, 85, 88, 91, 140, 161vote, 66, 81, 125, 148, 149voting right, 69, 80web site, 9, 11, 13, 44–6, 53–6, 63, 73, 92, 98,122–6, 145–7, 151–3, 167, see also blog;online investor relationswebcast, 146webinar, 152wire services, 37
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INVESTOR RELATIONS
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Investor RelationsPrinciples and In
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ContentsList of IllustrationsIntrod
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CONTENTSvii3.3 Understanding Market
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CONTENTSix4 Measuring The Value Of
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IntroductionAll things being equal,
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INTRODUCTIONxiiion the primary mark
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CHAPTER 1Competing forCapitalBringi
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COMPETING FOR CAPITAL 3FoundersShar
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COMPETING FOR CAPITAL 5attract and
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COMPETING FOR CAPITAL 7OfferDemandS
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COMPETING FOR CAPITAL 9are robust e
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COMPETING FOR CAPITAL 11 Develop an
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COMPETING FOR CAPITAL 13image long
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COMPETING FOR CAPITAL 15ensure that
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COMPETING FOR CAPITAL 17The company
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COMPETING FOR CAPITAL 19will benefi
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COMPETING FOR CAPITAL 21Because deb
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COMPETING FOR CAPITAL 23Pre-IPOEsta
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SEVEN KEYS TO SUCCESSFUL INVESTOR R
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IMPLEMENTING BEST PRACTICES IN INVE
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SECOND QUARTERAPRIL MAY JUNES M T W
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FOURTH QUARTEROCTOBER NOVEMBER DECE
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Page 186 and 187: Resources6.1 The CEO Investor Relat
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Page 190 and 191: RESOURCES 175Today’s investor day
Page 192 and 193: RESOURCES 1776.5 Investor Relations
Page 194 and 195: RESOURCES 179Your commitment to sen
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Page 198 and 199: Indexaccounting standards, 35, 57,
Page 200 and 201: INDEX 185disclosure, 2, 9, 11, 44,
Page 202 and 203: INDEX 187investor relations - conti
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Investor Relations

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