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Transact XML<br />
How does data get submitted?<br />
Silverpop uses an XML API (Extended Markup Language Application Programming Interface) to submit<br />
transaction activity and email responses. The API is intended for integration with backend systems. The<br />
user can submit mailing requests to Transact through XML (Extensible Markup Language) using two<br />
submission methods: HTTP(S) and (S)FTP.<br />
HTTP Submission: Data is passed to the Transact server via the HTTP(S). This is limited to 10<br />
contacts.<br />
FTP Submission: Data is passed to the transact server via XML over (S) FTP. This can include 10 to<br />
5000 contacts.<br />
Are you a developer? You can find detailed technical information about this process in the Transact<br />
XML for Developers section on this topic page.<br />
What are the roles and responsibilities associated with Transact XML?<br />
The following roles and responsibilities of your organization and Silverpop are required to successfully<br />
send your customer mailings:<br />
Silverpop Support<br />
Silverpop Support (also referred to System Administrator) is your go-to team for the Engage and<br />
Transact applications. Silverpop Support is responsible for enabling your organization’s account in<br />
Transact, setting up your submission settings, and answering your questions.<br />
Organization Administrator<br />
Your company assigns an Organization Administrator to manage all Engage content. The Organization<br />
Administrator is responsible for Engage settings and ensuring your organization’s system (backend)<br />
integration is complete. Organization Administrators can help identify content, tags, and dynamic link<br />
URLs needed for each mailing.<br />
Organization Users<br />
Each organization can have multiple users. A user is responsible for creating shared databases,<br />
Automated Messages, and mailing templates, as well as automating mailings, assigning mailings to an<br />
Automated Message, and testing the mailings in Engage and Transact. Users can help identify content,<br />
tags, and dynamic link URLs needed for each mailing.<br />
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