Business Chief USA July 2019
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CLICK TO WATCH: ‘#BETTERWITHBARTELLS: DID YOU KNOW?’<br />
105<br />
throughout her career: adaptability.<br />
“I got very good at finding my way<br />
and finding things about myself that<br />
integrate well into new situations,”<br />
she explains. In her career, she quickly<br />
found: “You get really good at reading<br />
the organization, the culture, seeing<br />
opportunities and being able to stand<br />
back and say: ‘Where do I fit in this<br />
picture? Where I can use what I do best<br />
to help the company?’ One thing that<br />
I lean on a lot is my adaptability coming<br />
into new organizations.”<br />
Adapting to different environments<br />
is a skill that Bartell’s has integrated<br />
into its business model for a long time;<br />
each of the brand’s 68 locations is<br />
uniquely tailored to its neighborhood<br />
and customer base. “Our stores fit into<br />
their neighborhoods architecturally,<br />
but also about 30% of the products we<br />
stock are local to the Pacific Northwest,”<br />
Escobedo explains. “There are some<br />
stores that are partnered with the Post<br />
Office, because that’s something their<br />
neighborhoods were lacking when they<br />
opened.” Other stores have everything<br />
from growler stations and espresso<br />
bars to hand-dipped ice cream stands<br />
and product assortments for office<br />
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