Setorial Panorama of Brazilian Culture - 2011|2012
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Symbolic goods are understood as commodities that
carry, in addition to market value, a certain symbolic value. Its
nature is understood from two realities: that of the market and
that of culture, which associates a meaningful value with a
particular commodity, a representation; is the category of
goods that gains distinction from the moment it becomes a sign,
when it comes to represent a greater meaning than only the
material good itself.
This understanding is at the heart of the recent worldwide
discussion of what has been called creative economy.
Culture has crossed a path that hinders the understanding of its function
as an end; to the improvement of social conditions - whether as seen in the understandings
of the United Nations Educational, Scientific and Cultural Organization (UNESCO) -
whether as an attribute of economic development - as the United Nations Conference on
Trade and Development (UNCTAD) proposes in its reports on the creative economy.
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Conceptual map
If the modernity begun by the Industrial Revolution, as Eagleton suggests, understood
the difference between cultures, locality, imagination and cultural identity, "as obstacles to
a policy of emancipation," in the post-modern world, a world of information technology, of
border structures, these same conceptual structures are, to present culture, a politically
relevant force.
David Harvey, a professor and geographer oriented to understanding urban
problems today, argues that the post-modern can be taken into account to mean a
decentralized and diversified stage in the development of the market place; that these new
times present a re-signification in the concepts of time and space, which substantially alters
the concepts of culture hitherto formulated.
Pedro Bendassoli, a psychologist specialized in work and culture, and the engineer
specialized in business administration and researcher of the creative industries, Thomaz
Wood Jr., suggest in their article Indústrias criativas e a “Virada Cultural” that in the new
economic and social view provided by the economy of the symbolic, "culture appears on
a new border: culture is the individual and collective production of meanings - the term
which, it seems, is renaming the new sensitivity to culture is that of creative industries."
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