ASA Journal 06/22
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theme / review<br />
LIKE A CHAMELEON<br />
74 75<br />
9<br />
08<br />
เปลือกภายนอกที่<br />
หุ้มรางอลูมิเนียม<br />
8<br />
09<br />
ภาพ Axonometric<br />
The rapid urban expansion of the Bangkok<br />
metropolitan region has influenced the evolution<br />
of façades, an architectural component<br />
found almost everywhere in Southeast Asia.<br />
We can see and have seen great diversity<br />
in façade design; each conceptualized and<br />
materialized to make its own statement. The<br />
evolution strikes the interest of HAS design<br />
and research. This architectural practice develops<br />
its architectural design based on their<br />
research and perception toward the architectural<br />
expression of façades as a form of<br />
a living organism—a chameleon of an urban<br />
jungle. From HAS’ perspective, a building skin<br />
changes and evolves according to its surrounding<br />
context, telling stories of the location<br />
and program it was created in.<br />
On Ratchapruek Road, in Pak Kret district of<br />
Nonthaburi province sits a dark grey building<br />
with the skin that sets the structure apart from<br />
its surrounding environment. The building is<br />
the showroom of AB&W Innovation, the company<br />
with business operations in manufacturing<br />
and distribution of aluminum door and<br />
window frames and fittings. Named MoMA<br />
(Museum of Modern Aluminum), the showroom<br />
officially opened in early 20<strong>22</strong>. HAS<br />
began their work on the project with research<br />
before proceeding to the design process. The<br />
origin of the project, however, is rooted in the<br />
design team’s interest and observation of the<br />
improvisational developments of Bangkok’s<br />
urban space. Different urban and architectural<br />
elements improvise from their surrounding<br />
contexts such as the use of tarpaulin roof<br />
structure to cover or claim a certain space,<br />
the wrapping of a building skin with any<br />
imaginable designs and styles of aluminum<br />
signboards. The disparity of these components<br />
has somehow collectively evolved into<br />
a unique vernacular characteristic; one that<br />
can be metaphorically compared to an urban<br />
chameleon whose skin camouflages itself into<br />
and according to its surroundings.