-Tactics and Concepts for Highly Mobile People

“Gym, swim, pool, steam, sauna and ready to go to work at 11 or twelve o’clock.” -
Ibrahim
There seem to be a trend towards spending more square meters on wellness area. There
are also numerous examples of rooms dedicated to a home cinema experience:
“I love to get as much of a cinema experience as I can, but in a homely environment.”
–Burhaan
However, it seems that these cinemas are only rarely used. One informant commented on
the way out of the room that he was unsure whether they will actually end up using the
home cinema they were currently establishing with massage chairs. Another person only
uses his home cinema on New Years Eve to experience the moment when the new year
enters. Every year he contacts the dealer to get informed on how to turn the cinema
system on.
Two of the homes contained a gaming room, whether for the children or adults or both is
unclear. There was one house where it was apparent that the children mainly used the
gaming room.
Other examples of dedicated rooms were seen in frequent exemplars of home offices and
in one house there is a room dedicated to praying.
Our informants have strong emotional relationships to their primary homes in particular.
One describes how he misses it when he is gone. Another points to the role of the home as
a site for exposing his success in life to others, and of how the home reflects the identity of
the person living there. The homes are extensive with many dedicated rooms.
1.3.2. When Work becomes Home
All interviewed work 60-­‐80 hours a week except for the ones who are retired. They used
to work in a similar way. Hard work and dedication is the reason for the wealth according
to interviews of the American financial elite (J. Taylor 1947-­‐, Harrison, & Kraus, 2009).
These are also statements expressed in the interviews:
“I work 70-80 hours a week and when you do that and put time and effort into that,
sometimes people you know, there’s a reason why you have what you have” –Scott
Another informant also expresses a thrill of being hard working:
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