Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
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Seite 94 zum <strong>Studienplan</strong> Studiengang Betriebswirtschaft B.A.<br />
2.5.9a Corporate Responsibility<br />
Lecturer : René Schmidpeter<br />
Offered in<br />
SS<br />
Prerequisites:<br />
2 SWS/3 ECTS<br />
none<br />
Workload: 90 h<br />
Course type:<br />
Lecture and group work Meeting time:<br />
block<br />
Objective: Acquire knowledge about socio-economic perspectives on business administration<br />
and management. Discuss possibilities and benefits of strategic corporate<br />
.<br />
social responsibility strategies. Analyse economic and societal challenges of a<br />
company and develop sustainable solutions to it.<br />
Content: - Socio-economic principles of responsible management (business & society)<br />
- Shareholder- and stakeholder management approaches<br />
- Bottom of the pyramid and social entrepreneurship<br />
- Strategic corporate responsibility management<br />
- Corporate responsibility within core business processes<br />
- Community investment strategies<br />
- Linking strategic company goals with societal challenges<br />
- Developing a corporate citizenship approach<br />
Exam:<br />
Literature:<br />
Group work with presentation<br />
1) Prahalad, C.K. a.o. (2003) (Eds.) Harvard Business Review on Corporate<br />
Responsibility. McGraw-Hill.<br />
2) Habisch, A.; Jonker, J.; Wegner, M; Schmidpeter, R. (Eds.) (2005): Corporate<br />
Social Responsibility across Europe. Springer.<br />
Miscellaneous: This course will be taught in English