Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
Studienplan Wintersemester 2012/2013 - Hochschule Ingolstadt
Erfolgreiche ePaper selbst erstellen
Machen Sie aus Ihren PDF Publikationen ein blätterbares Flipbook mit unserer einzigartigen Google optimierten e-Paper Software.
Seite 95 zum <strong>Studienplan</strong> Studiengang Betriebswirtschaft B.A.<br />
2.5.9b Corporate Responsibility<br />
- Guest Students only –<br />
Lecturer : René Schmidpeter<br />
Offered in<br />
SS<br />
Objective:<br />
Prerequisites:<br />
2 SWS/5 ECTS<br />
none<br />
Workload: 150 h<br />
Course type:<br />
Lecture and group work Meeting time:<br />
block<br />
Acquire knowledge about socio-economic perspectives on business administration<br />
and management. Discuss possibilities and benefits of strategic corporate<br />
social responsibility strategies. Analyse economic and societal challenges of a<br />
company and develop sustainable solutions to it.<br />
Content: - Socio-economic principles of responsible management (business & society)<br />
- Shareholder- and stakeholder management approaches<br />
- Bottom of the pyramid and social entrepreneurship<br />
- Strategic corporate responsibility management<br />
- Corporate responsibility within core business processes<br />
- Community investment strategies<br />
- Linking strategic company goals with societal challenges<br />
- Developing a corporate citizenship approach<br />
Exam:<br />
Literature:<br />
Miscellaneous<br />
:<br />
Group work with presentation (3 ECTS)<br />
Written exam, 60 minutes (2 ECTS)<br />
1) Prahalad, C.K. a.o. (2003) (Eds.) Harvard Business Review on Corporate<br />
Responsibility. McGraw-Hill.<br />
2) Habisch, A.; Jonker, J.; Wegner, M; Schmidpeter, R. (Eds.) (2005): Corporate<br />
Social Responsibility across Europe. Springer.<br />
This course will be taught in English.