january 2007 - Professional Photographer Magazine
january 2007 - Professional Photographer Magazine
january 2007 - Professional Photographer Magazine
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Whether it’s coaxing a sincere smile out of<br />
an anxious bride or catching an unguarded<br />
expression on the face of a down-on-hisluck<br />
man on the street, Mark Ridout has a<br />
knack for making people comfortable in<br />
front of his camera.<br />
“It’s not always just about taking great<br />
pictures,” he says. “You have to build rapport<br />
before you start shooting. I like meeting new<br />
people and bonding with them.”<br />
Ridout’s home is the quiet town of Lindsay,<br />
Ontario, but he draws customers from both<br />
sides of the border. He started out with mainly<br />
local clients, but his popularity spread rapidly<br />
by word of mouth. He’s never spent a dime<br />
on advertising, not even in the local phone<br />
book. Ridout shoots about 25 weddings a year,<br />
and that’s his ideal workload. He’s covered weddings<br />
all over Europe, the United States and the<br />
Caribbean, and most frequently, sunny Cuba, a<br />
popular spot for Canadians to tie the knot.<br />
Traveling for weddings is Ridout’s favorite<br />
gig. He hangs out with the family and their<br />
friends in the days leading up to the wedding<br />
and becomes one of their own. The result?<br />
They let down their guard.<br />
“Look at my pictures,” says Ridout. “They’re<br />
genuine smiles, not fake. I love shooting weddings,<br />
having fun, talking to everyone. We<br />
always have a good time.” For destination<br />
weddings, Ridout usually allows himself a<br />
few days post-wedding to go exploring with<br />
his camera. Some of his best impromptu<br />
portraits are the result of striking up a<br />
casual conversation with complete strangers.<br />
“I put a lot of stuff from my travels on my<br />
Web site,” says Ridout. “People can see that I<br />
have a good eye, and that I can incorporate<br />
my design sense into wedding photography.”<br />
Ridout’s interest in photography began at age<br />
17, when he set up a darkroom in his<br />
parents’ wine cellar. In college, he operated a<br />
lithographic camera, training his eye toward<br />
the printing industry and eventually<br />
becoming a four-color stripper, working on<br />
“Look at my pictures. They’re genuine smiles,<br />
not fake. I love shooting weddings, having fun,<br />
talking to everyone. We always have a good time.”