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a tripartite report - Unctad

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ZAMBIA<br />

Section 27(1) of the new Act however gives the<br />

Commission powers to review mergers that fall<br />

below the prescribed threshold if the Commission<br />

has reasonable grounds to believe that the<br />

merger will raise serious competition and/or public<br />

interest concerns, including that the merger: (i)<br />

is likely to create a position of dominance in the<br />

relevant market; (ii) may substantially prevent or<br />

lessen competition; (iii) is concluded outside Zambia<br />

and has consequences in Zambia that require<br />

further consideration; and (iv) as its result, there<br />

is likely to be competition and public interest factors<br />

which require to be considered. This is quite in<br />

order since competition authorities should retain<br />

<br />

breaking them up after consummation if necessary<br />

or preventing their consummation if it learns<br />

cation,<br />

if the mergers have serious anticompetitive<br />

effects on the relevant markets.<br />

While the conditions in section 27(1) of the new<br />

Act giving the Commission powers to review mergers<br />

that fall below the prescribed threshold that if<br />

the merger “is concluded outside Zambia and has<br />

consequences in Zambia that require further consideration”<br />

and that “as its result, there is likely to<br />

be competition and public interest factors which<br />

require to be considered” might seem vague, they<br />

have relevance to developing countries like Zambia.<br />

Zambia has been affected by transnational<br />

mergers that had been concluded outside the<br />

country’s borders, such as the Cadbury-Schweppes/<br />

Coca-Cola merger and the Rothmans of Pall-Mall/<br />

British American Tobacco merger, which it only managed<br />

to minimize their adverse effects on local<br />

competition by examining their competitive effects<br />

and imposing the necessary conditions on authorising<br />

the Zambian subsidiaries of the merging parties<br />

to implement the transactions.<br />

-<br />

<br />

Act however provides that “the Minister may, by<br />

statutory instrument, on the recommendation of<br />

the Commission, make regulations for the better<br />

carrying out of the provisions of this Act”, and the<br />

Minister in the Regulations to the Act that were<br />

gazetted in August 2011 143 accordingly prescribed<br />

<br />

merging parties’ combined annual turnover or assets<br />

in Zambia, whichever is higher.<br />

119<br />

The rather controversial issue of the inclusion<br />

of public interest criteria in competition regimes<br />

also needs to be looked at from the point of<br />

view of developing countries that have a multiplicity<br />

of developmental policies to implement.<br />

In such a situation, competition policy should<br />

not be implemented with blinkers, oblivious of<br />

the country’s other socio-economic policies but<br />

should support and complement those policies.<br />

A competition authority should however not be<br />

given wide discretionary powers of deciding what<br />

should constitute public interest in the context of<br />

considering competition cases. The public interest<br />

factors to be considered should be provided<br />

for and indicated in the legislation or regulations.<br />

For example in South Africa, it is clearly provided<br />

for that in investigating and analysing the likely<br />

effects of a merger consideration is also made of<br />

the likely impact that the transaction would likely<br />

have on the following public interest grounds: (i)<br />

a particular industrial sector or region; (ii) employment;<br />

(iii) the ability of small businesses, or<br />

vantaged<br />

persons, to become competitive; and<br />

(iv) the ability of national industries to compete<br />

in international markets. Also in the determination<br />

of mergers, public interest factors should not<br />

override purely competition factors related to the<br />

major substantive test of substantial prevention<br />

or lessening of competition in the relevant market.<br />

The substantive test in assessing mergers in<br />

terms of section 30(1) of the Act is “whether the<br />

merger is likely to prevent or substantially lessen<br />

competition in a market in Zambia”. In that assessment,<br />

section 30(2) provides for a number of<br />

factors that the Commission must take into account,<br />

as follows: “(a) the levels of concentration<br />

of players in the relevant market; (b) the creation<br />

or strengthening of barriers to market entry; (c)<br />

the level of imports in the relevant market; (d)<br />

the extent to which there is countervailing buyer<br />

or supplier power in the relevant market; (e) the<br />

availability of substitute products in the relevant<br />

market; (f) the likelihood of the merger removing<br />

from the market an existing effective and vigorous<br />

competitor; (g) the dynamic characteristics of<br />

the market including growth, innovation, pricing<br />

and other inherent market characteristics; and<br />

(h) the risk that a position of dominance may be<br />

abused”.<br />

ZAMBIA

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