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Development of Agribusiness Enterprises - Asian Productivity ...

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local market are being forced by price-sensitive consumers to reduce costs by sourcing<br />

ingredients locally wherever possible.<br />

Consumer spending power in Indonesia may be down, but it will pick up again with<br />

the inevitable upturn in the economy. Deregulation <strong>of</strong> the industry now <strong>of</strong>fers opportunities<br />

that should be considered by companies interested in a return on investment over the medium<br />

to long term.<br />

Income is distributed unequally between the different regions. The differences in<br />

distribution between the rural and urban areas are also significant. According to statistics,<br />

Indonesian per capita expenditure for food reached 62.66 percent in 1999 (16.44 percent for<br />

basic food, 30.11 percent for other food, and 16.11 percent for processed and finished food).<br />

Per capita expenditure for non-food commodities was 37.34 percent.<br />

Since the higher income groups <strong>of</strong>ten spend most on processed food, the urban market<br />

is by far the most attractive for processed food sales. In addition, Java, Bali and Sumatra are<br />

all relatively attractive as sales markets because <strong>of</strong> their high population densities.<br />

The industrial sector processed only 21.27 percent <strong>of</strong> the total food production in 1999<br />

into manufactured food, while the remainder was consumed in fresh condition, such as<br />

vegetables, fruit, fish, rice, tubers, cereals and spices.<br />

DEVELOPMENT OF THE FOOD PROCESSING INDUSTRY<br />

The food and beverage industries are <strong>of</strong> great significance to the national economy,<br />

especially in the absorption <strong>of</strong> the workforce, and they have a multiplier effect on both the<br />

upstream sector (agriculture) and downstream sector (transport, distribution, packaging,<br />

trading, retail, vendors, food catering and the restaurant business).<br />

Based on Central Bureau <strong>of</strong> Statistics (CBS) data for 1997, the Indonesian foodprocessing<br />

sector totaled 1,060,848 companies including 5,713 medium- and large-scale<br />

industries, 91,922 small-scale industries and 963,213 cottage industries. They employed<br />

around 3.36 million workers, while the total number <strong>of</strong> workers in the industrial sector<br />

reached 10.69 million.<br />

The industrial sector recorded a total production value <strong>of</strong> Rp.65.36 trillion, <strong>of</strong> which<br />

some Rp.42.44 trillion was the value <strong>of</strong> input/raw materials, especially those coming from<br />

agricultural products. The remaining Rp.22.9 trillion was the added value resulting from<br />

processing and packaging.<br />

The food industry had been growing rapidly over the five years prior to the economic<br />

crisis due to the government’s deregulatory policies. The food-processing sector is forecast<br />

to grow 10 percent per annum; however, it is constrained due to a lack <strong>of</strong> quality agricultural<br />

products.<br />

By origin, in terms <strong>of</strong> raw materials, the food industries form three groups. The first<br />

group uses imported raw materials such wheat flour, milk, soybeans, sugar, orange<br />

concentrate, tomato paste, etc. The second group uses its own plantations/integrated<br />

industries such as tea, pineapples, palm oil and sugar, while the third group uses raw<br />

materials originating from farmers.<br />

Before the economic crisis, the first group was operating normally because BULOG<br />

(the government logistics agency) controlled the trade and distribution <strong>of</strong> certain raw<br />

materials and food products. That control ensured a continuous supply, stable prices and<br />

quality, and equal distribution throughout Indonesia.<br />

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